SENECA FINANCIAL ADVISORS LLC
Firm details
- Headquarters
- ROCHESTER, New York
- CRD number
- 152824
- Registered since
- February 8, 2010
- Website
- senecafinancialadvisors.com
- Custodians
- CHARLES SCHWAB & CO., INC., NATIONAL FINANCIAL SERVICES LLC
- Fee structure
- Percentage of AUM, Hourly Charges, Fixed Fees
- Client types
- HNWI90.36%
- Individuals6.01%
- Corporations / Businesses1.94%
- Other1.69%
- Services
- Financial PlanningPortfolio Management for IndividualsPortfolio Management for Institutional ClientsSelection of Other Advisers
Firm profile
FINTRXOverview
Seneca Financial Advisors LLC is an independent registered investment adviser formed as an LLC and SEC-registered since 2010. The firm is owned by an individual and describes itself as a capital allocator that serves both individual/family and institutional clients. Its fee arrangements include asset-based fees, hourly charges, and fixed fees. Core advisory services are financial planning, portfolio management for individuals, small businesses and institutions, and selection of outside managers. Seneca does not identify as an active ESG investor. Seneca’s investment approach blends pooled public funds with allocations to third-party alternative managers. Its regulatory filings and allocation activity indicate a reliance on mutual funds and ETFs for core exposure while selectively using external fund managers to access private-market and other alternative strategies.
Assets & Accounts
Public Holdings
Investments & Alternatives
Location & Offices
Investment profile
FINTRXTraditional investments used
Alternative investments used
Active ESG investor
Technology & operations
FINTRXCRM & tech providers
TAMPs used
Clients
FINTRXClient base
Client personas
Asset composition
- Public Funds/Mutual Funds88%
- Exchange Traded Equities10%
- Non-Exchange Traded Equities1%
- US Government Bonds1%
- State & Local Bonds1%
Contacts
3 of 6ZACHARY ERSKINE
Managing Partner, Senior Wealth AdvisorCRD 5887117
KIMBERLY MERRY
Business ManagerCRD 7858742
ELIZABETH RAABE
Senior Wealth AdvisorCRD 1079353
Wealth teams
FINTRXNewly hired reps
FINTRXRecent M&A activity
FINTRXRecent filings
FINTRXAwards
FINTRXETF holdings
1 of 48Active vs passive
$330M in ETFs
86%
$282M
0%
$47.9M
| ETF | Provider | Style | Category | Value | Shares | % of portfolio |
|---|---|---|---|---|---|---|
| VANGUARD DIVIDEND APPRECIATION INDEX FUND (VIG) | Vanguard | $32.3M | 150,245 | 9.79% |
Location
ROCHESTER, NY
MONROE
Location
ROCHESTER, NY
Headquartered in ROCHESTER, NY, anchoring the Rochester-Batavia-Seneca Falls, NY metro in the Northeast.
- Metro area
- Rochester-Batavia-Seneca Falls, NY
- Region
- Northeast
- County
- MONROE
- Address
- 100 S Clinton Ave
- Time zone
- ET (UTC-5)
- Office locations
Similar firms
HIGH FALLS ADVISORS, INC.
RIAROCHESTER, NY
PRENTICE WEALTH MANAGEMENT LLC
RIAROCHESTER, NY
WHITNEY & COMPANY
RIAROCHESTER, NY
RISE ADVISORS, LLC
RIAROCHESTER, NY
NOVEM GROUP
RIAROCHESTER, NY
HOWE AND RUSLING, INC.
RIAROCHESTER, NY