RISE ADVISORS, LLC
Firm details
- Headquarters
- ROCHESTER, New York
- CRD number
- 309760
- Registered since
- July 16, 2020
- Website
- riseadvisorsgroup.com
- Custodians
- NATIONAL FINANCIAL SERVICES LLC
- Fee structure
- Percentage of AUM, Hourly Charges, Fixed Fees
- Client types
- HNWI53.56%
- Individuals30.48%
- Charitable Organizations14.99%
- Corporations / Businesses0.98%
- Services
- Financial PlanningPortfolio Management for IndividualsPension ConsultingSelection of Other AdvisersEducational Seminars / Workshops
Firm profile
FINTRXOverview
Rise Advisors, LLC is an independent registered investment adviser that operates as a capital allocator for both individual/family and institutional clients. The firm combines fee-based financial planning and portfolio management with insurance brokerage services. Its advisory mandate is primarily discretionary, and the firm offers a mix of charging models — percentage of assets under management, hourly fees and fixed fees — which allows flexibility across client types. Investment approach emphasizes a core-satellite mix: sizable allocations to public funds and ETFs form the core, while individual equities and third‑party alternative funds are used as satellite exposures. Rise Advisors provides pension consulting, selects outside managers when appropriate, and runs educational workshops — indicating a mix of in‑house portfolio construction and outsourced manager selection. The adviser is not positioned as an ESG investor and is classified as a single-state adviser in its regulatory filings.
Assets & Accounts
Public Holdings
Investments & Alternatives
Location & Offices
Investment profile
FINTRXTraditional investments used
Alternative investments used
Active ESG investor
Technology & operations
FINTRXCRM & tech providers
TAMPs used
Clients
FINTRXClient base
Client personas
Asset composition
- Public Funds/Mutual Funds67%
- Exchange Traded Equities18%
- Private Funds8%
- Cash & Cash Equivalents5%
- State & Local Bonds1%
Contacts
3 of 7ZACHARY HARRINGTON
Founding PartnerCRD 6199685
MARK JONES
Founding PartnerCRD 4442200
Abigail Wilson
ParaplannerCRD 8114215
Wealth teams
FINTRXNewly hired reps
FINTRXRecent M&A activity
FINTRXRecent filings
FINTRXAwards
FINTRXETF holdings
1 of 41Active vs passive
$284M in ETFs
66%
$186M
27%
$97.9M
| ETF | Provider | Style | Category | Value | Shares | % of portfolio |
|---|---|---|---|---|---|---|
| VANGUARD GROWTH INDEX FUND (VUG) | Vanguard | Passive | Large Growth | $46.2M | 104,728 | 16.29% |
Location
ROCHESTER, NY
MONROE
Location
ROCHESTER, NY
Headquartered in ROCHESTER, NY, anchoring the Rochester-Batavia-Seneca Falls, NY metro in the Northeast.
- Metro area
- Rochester-Batavia-Seneca Falls, NY
- Region
- Northeast
- County
- MONROE
- Address
- 400 Linden Oaks
- Time zone
- ET (UTC-5)
- Office locations
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