Park Avenue Securities LLC

Broker-DealerFINRA MemberEst. 2000
Total AUM
$19.6B
Discretionary
$17.6B
90% of AUM
Accounts
82,118
Employees
2,073
Advisory reps
2,590
Brokerage reps
1,892

Firm details

Headquarters
New York, New York
CRD number
46173
Registered since
November 13, 2000
Fee structure
Percentage of AUM, Hourly Charges, Fixed Fees
Client types
  • HNWI48.02%
  • Individuals46.54%
  • Corporations / Businesses2.48%
  • Pension & Profit Sharing Plans1.76%
  • Other0.73%
Services
Financial PlanningPortfolio Management for IndividualsSelection of Other AdvisersEducational Seminars / Workshops

Firm profile

FINTRX

Overview

Park Avenue Securities LLC operates as a privately held limited liability company that functions primarily as an insurance broker-dealer while also acting as a capital allocator. The firm provides traditional advisory services—financial planning, portfolio management for individuals and small businesses, selection of other advisers—and runs educational seminars and workshops. Its client base spans individual and family clients as well as institutional relationships. Compensation is mixed: asset-based fees, hourly charges and fixed fees are used depending on the engagement. The firm is not identified as an active ESG investor. Park Avenue Securities has been SEC-registered since 2000 and maintains affiliations consistent with broker-dealer, investment adviser and insurance company activities. That combination helps explain the firm's product mix, which includes both brokerage solutions and advisory-managed accounts.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices

Investment profile

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Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

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CRM & tech providers

TAMPs used

Clients

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Client base

Client personas

Asset composition

Asset composition: Exchange Traded Equities 75%, Public Funds/Mutual Funds 17%, State & Local Bonds 3%, Cash & Cash Equivalents 3%, US Government Bonds 1%, Investment Grade Corp Bonds 1%75%
  • Exchange Traded Equities75%
  • Public Funds/Mutual Funds17%
  • State & Local Bonds3%
  • Cash & Cash Equivalents3%
  • US Government Bonds1%

Owners & executives

3 of 59
  • Douglas Flink

    Douglas Flink

    CEOCRD 1287711

  • Vernon Purcell

    Vernon Purcell

    Chief Executive OfficerCRD 4207157

  • Michele Lee Fine

    Michele Lee Fine

    Founder & CEOCRD 4777273

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Contacts

3 of 2531
  • Stanley Helm

    Stanley Helm

    Registered RepresentativeCRD 2263370

  • Eric Harvey

    Eric Harvey

    Managing Director, Financial RepresentativeCRD 6579728

  • Matthew Nonnenmacher

    Matthew Nonnenmacher

    Registered RepresentativeCRD 7958363

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Wealth teams

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Newly hired reps

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Recent M&A activity

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Recent filings

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Awards

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ETF holdings

1 of 743

Active vs passive

$11.7B in ETFs

Passive

68%

$7.9B

Active

24%

$3.8B

ETFProviderStyleCategoryValueShares% of portfolio
ISHARES CORE S&P 500 ETF (IVV)BlackRockPassiveLarge Blend$768M1,175,1996.53%

Location

Primary office

New York, NY

New York

Location

New York, NY

Headquartered in New York, NY, anchoring the New York-Newark, NY-NJ-CT-PA metro in the Northeast.

Metro area
New York-Newark, NY-NJ-CT-PA
Region
Northeast
County
New York
Address
10 Hudson Yards
Time zone
ET (UTC-5)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth