Equitable Advisors, LLC

Broker-DealerFINRA MemberEst. 1978
Total AUM
$42.5B
Discretionary
$21.1B
50% of AUM
Accounts
94,626
Employees
5,674
Advisory reps
5,339
Brokerage reps
5,656

Firm details

Headquarters
New York, New York
CRD number
6627
Registered since
September 22, 1978
Website
equitable.com
Custodians
LPL FINANCIAL LLC
Fee structure
Percentage of AUM, Hourly Charges, Fixed Fees
Client types
  • HNWI75.13%
  • Individuals21.6%
  • Corporations / Businesses1.49%
  • Pension & Profit Sharing Plans1.17%
  • Charitable Organizations0.61%
Services
Financial PlanningPortfolio Management for IndividualsPortfolio Management for Institutional ClientsPension ConsultingSelection of Other AdvisersEducational Seminars / Workshops

Firm profile

FINTRX

Overview

Equitable Advisors, LLC operates as an insurance broker-dealer and registered advisory presence that serves both individual and institutional clients. The firm has been SEC-registered since 1978 and is organized as a limited liability company with domestic ownership. Its advisory services span financial planning, portfolio management for individuals, small businesses and institutions, selection of other advisers, pension consulting support, and client education through seminars and workshops. Fees are charged using a mix of asset-based percentages, hourly rates, and fixed fees. The firm is not identified as an active ESG investor.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices

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Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

FINTRX

CRM & tech providers

TAMPs used

Clients

FINTRX

Client base

Client personas

Asset composition

Asset composition: Public Funds/Mutual Funds 76%, Exchange Traded Equities 16%, Cash & Cash Equivalents 3%, US Government Bonds 1%, State & Local Bonds 1%, Investment Grade Corp Bonds 1%, Non-Investment Grade Corp Bonds 1%, Other 1%76%
  • Public Funds/Mutual Funds76%
  • Exchange Traded Equities16%
  • Cash & Cash Equivalents3%
  • US Government Bonds1%
  • State & Local Bonds1%

Owners & executives

3 of 55
  • Mark Swartz

    Mark Swartz

    President, CEOCRD 718241

  • Michael Kalapos

    Michael Kalapos

    Planning CoordinatorCRD 5951690

  • Erin Wenzel

    Erin Wenzel

    Chief of StaffCRD 4182423

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Contacts

3 of 5284

  • Christian Schneider

    Registered RepresentativeCRD 7228234

  • Glenn Swafford

    Glenn Swafford

    Financial AdvisorCRD 7011265

  • William Coffey

    William Coffey

    Senior Client Service AssociateCRD 6183542

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Wealth teams

FINTRX

Newly hired reps

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Recent M&A activity

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Recent filings

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Awards

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ETF holdings

1 of 1,216

Active vs passive

$15.5B in ETFs

Passive

83%

$12.9B

Active

14%

$2.7B

ETFProviderStyleCategoryValueShares% of portfolio
INVESCO QQQ TRUST SERIES 1 (QQQ)InvescoPassiveLarge Growth$414M676,4642.66%
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Location

Primary office

New York, NY

New York

Location

New York, NY

Headquartered in New York, NY, anchoring the New York-Newark, NY-NJ-CT-PA metro in the Northeast.

Metro area
New York-Newark, NY-NJ-CT-PA
Region
Northeast
County
New York
Address
1345 Avenue Of The Americas
Time zone
ET (UTC-5)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth