Emerson Equity LLC

Broker-DealerFINRA MemberEst. 2021
Total AUM
$322M
Discretionary
$215M
67% of AUM
Accounts
682
Employees
343
Advisory reps
221
Brokerage reps
228

Firm details

Headquarters
San Mateo, California
CRD number
130032
Registered since
April 16, 2021
Custodians
CHARLES SCHWAB & CO., INC., PERSHING LLC
Fee structure
Percentage of AUM, Hourly Charges, Fixed Fees
Client types
  • Individuals57.53%
  • HNWI40.22%
  • Corporations / Businesses1.29%
  • Pension & Profit Sharing Plans0.97%
Services
Financial PlanningPortfolio Management for IndividualsSelection of Other AdvisersEducational Seminars / Workshops

Firm profile

FINTRX

Overview

Emerson Equity LLC is a privately owned limited liability company that operates as an investment bank and independent broker‑dealer. SEC registration dates to 2021 and the firm identifies itself as a capital allocator serving individual and family clients. Its business mix blends broker‑dealer and insurance brokering activities with advisory services such as financial planning, portfolio management for individuals and small businesses, selection of outside advisers, and educational seminars and workshops. Fee arrangements include asset‑based fees alongside hourly and fixed charges. The firm does not position itself as an ESG investor. As a broker‑dealer and insurance intermediary, Emerson Equity integrates product distribution (including annuities) with advisory capabilities and third‑party manager selection.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices

Investment profile

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Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

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CRM & tech providers

TAMPs used

Clients

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Client base

Client personas

Asset composition

Asset composition: Exchange Traded Equities 54%, Non-Exchange Traded Equities 19%, Private Funds 14%, Cash & Cash Equivalents 5%, Public Funds/Mutual Funds 4%, US Government Bonds 2%, State & Local Bonds 1%, Other 1%54%
  • Exchange Traded Equities54%
  • Non-Exchange Traded Equities19%
  • Private Funds14%
  • Cash & Cash Equivalents5%
  • Public Funds/Mutual Funds4%

Owners & executives

3 of 13
  • Joshua Chapin

    Joshua Chapin

    President, CEOCRD 5825638

  • Jared Cohen

    Jared Cohen

    Founder & CEOCRD 4467148

  • Matthew Larson

    Matthew Larson

    Chief Business OfficerCRD 7031272

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Contacts

3 of 208
  • Zack Brough

    Zack Brough

    FounderCRD 5674690

  • Todd Condiff

    Todd Condiff

    Financial AdvisorCRD 5193760

  • Darrach Bourke

    Darrach Bourke

    Managing DirectorCRD 5255413

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Wealth teams

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Newly hired reps

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Recent M&A activity

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Recent filings

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Awards

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Location

Primary office

San Mateo, CA

San Mateo

Location

San Mateo, CA

Headquartered in San Mateo, CA, anchoring the San Jose-San Francisco-Oakland, CA metro in the West.

Metro area
San Jose-San Francisco-Oakland, CA
Region
West
County
San Mateo
Address
155 Bovet Rd
Time zone
PT (UTC-8)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth