Simple Portfolio Management, Inc.

RIASEC Registered
Total AUM
$117M
Discretionary
$117M
100% of AUM
Avg account
$1.9M
Accounts
63
Employees
1
Advisory reps
1

Firm details

Headquarters
,
CRD number
148263
Fee structure
Percentage of AUM
Client types
  • HNWI86.07%
  • Individuals13.93%
Services
Portfolio Management for IndividualsEducational Seminars / Workshops

Firm profile

FINTRX

Overview

Simple Portfolio Management, Inc. is a small, client-focused registered advisory firm that manages portfolios for individuals and families, with a client mix concentrated on high-net-worth households and small businesses. The firm is organized as a corporation and is owned by an individual proprietor. Its advisory work centers on discretionary portfolio management and investor education through seminars and workshops. Compensation is on a percentage-of-assets-under-management basis, which aligns the firm’s revenue model with client asset growth. Investment preferences tilt toward public equities and exchange-traded vehicles as the primary building blocks of client portfolios, with meaningful allocations to third-party alternative managers for diversification and return enhancement. The firm is not positioned as a multi-state adviser or a pension consultant, and it does not identify as an active ESG investor.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

FINTRX

CRM & tech providers

TAMPs used

Clients

FINTRX

Client base

Client personas

Asset composition

Asset composition: Exchange Traded Equities 45%, US Government Bonds 20%, Investment Grade Corp Bonds 20%, Non-Exchange Traded Equities 10%, Cash & Cash Equivalents 5%45%
  • Exchange Traded Equities45%
  • US Government Bonds20%
  • Investment Grade Corp Bonds20%
  • Non-Exchange Traded Equities10%
  • Cash & Cash Equivalents5%

Owners & executives

1 of 1
  • Myung Lee

    President, Chief Compliance OfficerCRD 5612549

Wealth teams

FINTRX

Newly hired reps

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Recent M&A activity

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Recent filings

FINTRX

Awards

FINTRX

Location

Primary office

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Location

, null

Headquartered in , null.

Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth