WISER WEALTH MANAGEMENT, INC
Firm details
- Headquarters
- MARIETTA, Georgia
- CRD number
- 125282
- Registered since
- March 31, 2021
- Website
- wiserinvestor.com
- Custodians
- CHARLES SCHWAB & CO., INC.
- Fee structure
- Percentage of AUM, Hourly Charges, Fixed Fees
- Client types
- HNWI69.7%
- Individuals27.99%
- Pension & Profit Sharing Plans2.32%
- Services
- Financial PlanningPortfolio Management for Individuals
Firm profile
FINTRXOverview
Wiser Wealth Management, Inc. is an independent registered investment adviser that provides financial planning and portfolio management primarily to individuals, families and small businesses, with some institutional work. The firm uses a fee mix that includes percentage-of-AUM, hourly and fixed-fee engagements. Registered with the SEC in 2021 and owned by an individual, Wiser Wealth favors public funds and mutual funds as the core building blocks of client portfolios while supplementing those core exposures with third-party alternative managers. Investment activity shows a strong tilt toward broad public-market exposure delivered through ETFs and mutual funds, with the Vanguard 500 Index Fund occupying the largest position in its reported portfolio. The adviser is not an active ESG investor and does not operate as a capital allocator; instead, it allocates to outside managers for alternative strategies such as real estate, commodities, digital currency and oil & gas. Advisory services are focused on tailored financial planning and discretionary portfolio management for individual and family clients, as well as small business accounts.
Assets & Accounts
Public Holdings
Investments & Alternatives
Location & Offices
Investment profile
FINTRXTraditional investments used
Alternative investments used
Active ESG investor
Technology & operations
FINTRXCRM & tech providers
TAMPs used
Clients
FINTRXClient base
Client personas
Asset composition
- Public Funds/Mutual Funds87%
- Exchange Traded Equities9%
- Cash & Cash Equivalents4%
Contacts
3 of 6William Medcalf
Senior Financial Planning AssociateCRD 7572226
CASEY SMITH
PresidentCRD 4141592
Andrea Brannen
VP of OperationsCRD 8054653
Wealth teams
FINTRXNewly hired reps
FINTRXRecent M&A activity
FINTRXRecent filings
FINTRXAwards
FINTRXETF holdings
1 of 30Active vs passive
$443M in ETFs
86%
$379M
14%
$63.3M
| ETF | Provider | Style | Category | Value | Shares | % of portfolio |
|---|---|---|---|---|---|---|
| VANGUARD 500 INDEX FUND (VOO) | Vanguard | Passive | Large Blend | $146M | 244,107 | 32.94% |
Location
MARIETTA, GA
COBB
Location
MARIETTA, GA
Headquartered in MARIETTA, GA, anchoring the Atlanta--Athens-Clarke County--Sandy Springs, GA-AL metro in the South.
- Metro area
- Atlanta--Athens-Clarke County--Sandy Springs, GA-AL
- Region
- South
- County
- COBB
- Address
- 125 Church St NE
- Time zone
- ET (UTC-5)
- Office locations
Similar firms
NICHOLAS WEALTH MANAGEMENT
RIAMARIETTA, GA
SOUTHBRIDGE ADVISORS, LLC
RIAMARIETTA, GA
PAUL MANNERS & ASSOCIATES, INC.
RIAMARIETTA, GA
BAER WEALTH MANAGEMENT
RIAMARIETTA, GA
PROACTIVE WEALTH STRATEGIES, LLC
RIAMARIETTA, GA
AMERICAN FINANCIAL ADVISORS, LLC.
RIAMARIETTA, GA