VERITAS WEALTH ADVISORS

RIASEC Registered
Total AUM
$99M
Discretionary
$99M
100% of AUM
Avg account
$267K
Accounts
371
Employees
3
Advisory reps
3

Firm details

Headquarters
RENO, Nevada
CRD number
149762
Custodians
LPL FINANCIAL LLC
Fee structure
Percentage of AUM, Hourly Charges, Other
Client types
  • Individuals57.51%
  • HNWI42.49%
Services
Financial PlanningPortfolio Management for Individuals

Firm profile

FINTRX

Overview

Veritas Wealth Advisors is an independent registered investment adviser that focuses on serving individuals and families, including small-business owners. The firm combines financial planning and discretionary portfolio management with insurance-brokerage services, and charges clients through a mix of percentage-of-AUM fees and hourly engagements. Investment activity shows a clear tilt toward equity exposure; the firm’s stated preference and largest asset allocation is to equities, with a meaningful allocation to non-exchange-traded positions. Portfolios are managed at the household level for a mass-affluent client base, and the firm appears to run centralized discretionary programs rather than purely advisory-only relationships. Veritas is not positioned as an ESG investor, a pension consultant, or a multi-state adviser, and it does not present itself as a capital allocator to outside managers. Custody and platform choices play a significant role in how the firm implements portfolios.

Assets & Accounts

Investments & Alternatives

Location & Offices

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

FINTRX

CRM & tech providers

TAMPs used

Clients

FINTRX

Client base

Client personas

Asset composition

Asset composition: Non-Exchange Traded Equities 52%, Exchange Traded Equities 41%, Investment Grade Corp Bonds 5%, Public Funds/Mutual Funds 5%, Cash & Cash Equivalents 2%52%
  • Non-Exchange Traded Equities52%
  • Exchange Traded Equities41%
  • Investment Grade Corp Bonds5%
  • Public Funds/Mutual Funds5%
  • Cash & Cash Equivalents2%

Contacts

3 of 3
  • KRISTINE RICHTER

    Office ManagerCRD 6313315

  • MICHAEL RICHTER

    PresidentCRD 4607451

  • Sean Bieker

    Registered RepresentativeCRD 7028095

Wealth teams

FINTRX

Newly hired reps

FINTRX

Recent M&A activity

FINTRX

Recent filings

FINTRX

Awards

FINTRX

Location

Primary office

RENO, NV

WASHOE

Location

RENO, NV

Headquartered in RENO, NV, anchoring the Reno-Carson City-Fernley, NV metro in the West.

Metro area
Reno-Carson City-Fernley, NV
Region
West
County
WASHOE
Address
140 W Huffaker Ln
Time zone
PT (UTC-8)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth