TRUST ADVISORY GROUP LTD
Firm details
- Headquarters
- Birmingham, Alabama
- CRD number
- 106926
- Registered since
- July 25, 1994
- Website
- trustadvisorygroup.com
- Custodians
- STONEX FINANCIAL INC., CHARLES SCHWAB & CO., INC.
- Fee structure
- Percentage of AUM, Hourly Charges, Fixed Fees
- Client types
- HNWI68.4%
- Individuals31.58%
- Corporations / Businesses0.03%
- Services
- Financial PlanningPortfolio Management for IndividualsPortfolio Management for Institutional ClientsPension ConsultingSelection of Other Advisers
Firm profile
FINTRXOverview
Trust Advisory Group Ltd is a fee-based wealth manager that serves both individual and institutional clients with a mix of financial planning, discretionary portfolio management and adviser selection. The firm acts as a capital allocator, routing client capital into liquid equity strategies that dominate its managed sleeves while also using third-party managers for alternative exposures. Fee arrangements include percentage-of-AUM billing as well as hourly and fixed-fee engagements, which supports both ongoing portfolio management relationships and project-based planning work. Investment activity centers on exchange-traded equities as the primary building block for portfolios, complemented by mutual funds for diversified exposures and annuities where insurance solutions are appropriate. The firm identifies itself as an active ESG investor, which suggests ESG-screening and thematic tilts are incorporated into security selection and ETF choices. Trust Advisory Group Ltd also provides pension consulting and selection-of-other-advisers services, indicating regular use of external sub-advisors and specialist managers when clients need niche strategies or private-market access. The firm maintains industry affiliations that broaden product and distribution options — including broker-dealer and insurance relationships — which supports access to both traditional asset management and sponsored alternative product platforms.
Assets & Accounts
Public Holdings
Investments & Alternatives
Location & Offices
Investment profile
FINTRXTraditional investments used
Alternative investments used
Active ESG investor
Technology & operations
FINTRXCRM & tech providers
TAMPs used
Clients
FINTRXClient base
Client personas
Asset composition
- Exchange Traded Equities41%
- Public Funds/Mutual Funds34%
- Private Funds14%
- State & Local Bonds4%
- Cash & Cash Equivalents4%
Owners & executives
3 of 9WILLIAM MCCANCE
President and CEOCRD 1382957
JAY CARTER
Chief Executive OfficerCRD 2412541
MARCUS RICHARDSON
Chief Operating OfficerCRD 3037932
Contacts
3 of 20ROBERT KELLY
Registered RepresentativeCRD 5899947
PETER CAHILL
Registered RepresentativeCRD 2891582
PEGGY ROMERO
Registered RepresentativeCRD 6227087
Wealth teams
FINTRXNewly hired reps
FINTRXRecent M&A activity
FINTRXRecent filings
FINTRXAwards
FINTRXLocation
Birmingham, AL
JEFFERSON
Location
Birmingham, AL
Headquartered in Birmingham, AL, anchoring the Birmingham-Hoover-Talladega, AL metro in the South.
- Metro area
- Birmingham-Hoover-Talladega, AL
- Region
- South
- County
- JEFFERSON
- Address
- 2 Perimeter Park S
- Time zone
- CT (UTC-6)
- Office locations
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