RS CRUM INC.

RIASEC RegisteredEst. 2011
Total AUM
$721M
Discretionary
$702M
97% of AUM
Avg account
$742K
Accounts
971
Employees
9
Advisory reps
9

Firm details

Headquarters
NEWPORT BEACH, California
CRD number
158621
Registered since
July 15, 2011
Website
rscrum.com
Custodians
CHARLES SCHWAB & CO., INC.
Fee structure
Percentage of AUM, Fixed Fees
Client types
  • HNWI92.35%
  • Individuals7.63%
  • Charitable Organizations0.01%
Services
Financial PlanningPortfolio Management for Individuals

Firm profile

FINTRX

Overview

RS Crum Inc. is an independent registered investment adviser that focuses on financial planning and portfolio management for individuals, families and small businesses. The firm uses a fee model that includes percentage-of-AUM and fixed fees, and its investment approach favors pooled public funds — mutual funds and ETFs — alongside direct equity positions. Short-duration fixed-income exposure is prominent in the public portfolio, with the Vanguard Short Term Bond Index Fund standing as the largest single holding. RS Crum Inc. also allocates to third-party real estate vehicles as its primary alternative investment. The firm was recognized by FA Magazine as a Top RIA Firm in 2020.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

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CRM & tech providers

TAMPs used

Clients

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Client base

Client personas

Asset composition

Asset composition: Public Funds/Mutual Funds 83%, Exchange Traded Equities 13%, Cash & Cash Equivalents 2%, US Government Bonds 1%, State & Local Bonds 1%83%
  • Public Funds/Mutual Funds83%
  • Exchange Traded Equities13%
  • Cash & Cash Equivalents2%
  • US Government Bonds1%
  • State & Local Bonds1%

Contacts

3 of 9
  • MARK RYLANCE

    Financial AdvisorCRD 3029730

  • DOUGLAS JANKOWSKI

    Director of Trading and Account ManagementCRD 2459889

  • John Christensen

    Associate AdvisorCRD 7455228

Unlock 6 more contacts

Wealth teams

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Newly hired reps

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Recent M&A activity

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Recent filings

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Awards

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ETF holdings

1 of 49

Active vs passive

$466M in ETFs

Passive

49%

$226M

Active

51%

$240M

ETFProviderStyleCategoryValueShares% of portfolio
VANGUARD SHORT-TERM BOND INDEX FUND (BSV)VanguardPassiveShort Term Bond$93.5M1,192,23520.08%

Location

Primary office

NEWPORT BEACH, CA

ORANGE

Location

NEWPORT BEACH, CA

Headquartered in NEWPORT BEACH, CA, anchoring the Los Angeles-Long Beach, CA metro in the West.

Metro area
Los Angeles-Long Beach, CA
Region
West
County
ORANGE
Address
4 Upper Newport Plz
Time zone
PT (UTC-8)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth