RS Crum Inc.

RIASEC Registered
Total AUM
$721M
Discretionary
$702M
97% of AUM
Avg account
$742K
Accounts
971
Employees
9
Advisory reps
9

Firm details

Headquarters
Newport Beach, California
CRD number
158621
Registered since
July 15, 2011
Website
rscrum.com
Custodians
CHARLES SCHWAB & CO., INC.
Fee structure
Percentage of AUM, Fixed Fees
Client types
  • HNWI92.35%
  • Individuals7.63%
  • Charitable Organizations0.01%
Services
Financial PlanningPortfolio Management for Individuals

Firm profile

FINTRX

Overview

RS Crum Inc. is an independent registered investment adviser operating as a corporation and owned by a combination of a domestic entity and an individual. The firm is registered with the SEC (registered in 2011) and serves both individual and family clients as well as institutional accounts. Its client work emphasizes financial planning and discretionary portfolio management for individuals and small businesses. RS Crum charges a blend of asset-based fees and fixed fees, and the firm does not present itself as a capital allocator or an ESG-focused investor. An industry recognition cited for the firm is inclusion on FA Magazine’s Top RIA Firms list in 2020.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

FINTRX

CRM & tech providers

TAMPs used

Clients

FINTRX

Client base

Client personas

Asset composition

Asset composition: Public Funds/Mutual Funds 83%, Exchange Traded Equities 13%, Cash & Cash Equivalents 2%, US Government Bonds 1%, State & Local Bonds 1%83%
  • Public Funds/Mutual Funds83%
  • Exchange Traded Equities13%
  • Cash & Cash Equivalents2%
  • US Government Bonds1%
  • State & Local Bonds1%

Owners & executives

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Contacts

FINTRX

Wealth teams

FINTRX

Newly hired reps

FINTRX

Recent M&A activity

FINTRX

Recent filings

FINTRX

Awards

FINTRX

ETF holdings

1 of 46

Active vs passive

$473M in ETFs

Passive

42%

$200M

Active

58%

$273M

ETFProviderStyleCategoryValueShares% of portfolio
VANGUARD SHORT-TERM BOND INDEX FUND (BSV)VanguardPassiveShort Term Bond$96.8M1,266,91520.47%

Location

Primary office

Newport Beach, CA

Orange

Location

Newport Beach, CA

Headquartered in Newport Beach, CA, anchoring the Los Angeles-Long Beach, CA metro in the West.

Metro area
Los Angeles-Long Beach, CA
Region
West
County
Orange
Address
4 Upper Newport Plz
Time zone
PT (UTC-8)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth