Purus Wealth Management, LLC

RIASEC RegisteredEst. 2015
Total AUM
$658M
Discretionary
$451M
69% of AUM
Avg account
$435K
Accounts
1,512
Employees
12
Advisory reps
6

Firm details

Headquarters
Newport Beach, California
CRD number
174490
Registered since
January 23, 2015
Website
www.puruswealthmanagement.com
Custodians
CHARLES SCHWAB & CO., INC., THE STANDARD
Fee structure
Percentage of AUM, Hourly Charges, Fixed Fees
Client types
  • HNWI46.05%
  • Pension & Profit Sharing Plans31.61%
  • Individuals22.11%
  • Corporations / Businesses0.17%
  • Charitable Organizations0.06%
Services
Financial PlanningPortfolio Management for IndividualsPension ConsultingEducational Seminars / Workshops

Firm profile

FINTRX

Overview

Purus Wealth Management, LLC is an independent registered investment adviser formed in 2015 and organized as an LLC with individual ownership. The firm serves both individuals and families as well as institutional clients, offering financial planning, portfolio management for individuals and small businesses, pension consulting, and educational seminars. Its fee arrangements include a percentage-of-AUM model alongside hourly and fixed-fee engagements. Purus does not identify as an active ESG investor and lists an insurance company among its industry affiliations.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices

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Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

FINTRX

CRM & tech providers

TAMPs used

Clients

FINTRX

Client base

Client personas

Asset composition

Asset composition: Exchange Traded Equities 51%, Public Funds/Mutual Funds 45%, Cash & Cash Equivalents 3%, Other 1%51%
  • Exchange Traded Equities51%
  • Public Funds/Mutual Funds45%
  • Cash & Cash Equivalents3%
  • Other1%

Owners & executives

1 of 1
  • Mark Larsen

    Mark Larsen

    CEOCRD 1325124

Contacts

3 of 5
  • Lauren Rivera

    Lauren Rivera

    Director of Client ServicesCRD 5436745

  • Bonnie Larsen

    Bonnie Larsen

    CCO, Managing DirectorCRD 5781892

  • John Morreale

    John Morreale

    Managing Partner, Investment Advisor RepresentativeCRD 2155743

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Wealth teams

FINTRX

Newly hired reps

FINTRX

Recent M&A activity

FINTRX

Recent filings

FINTRX

Awards

FINTRX

ETF holdings

1 of 107

Active vs passive

$160M in ETFs

Passive

76%

$122M

Active

22%

$38.3M

ETFProviderStyleCategoryValueShares% of portfolio
SPDR GOLD MINISHARES TRUST (GLDM)State StreetPassiveCommodities Focused$8M101,2265.02%
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Location

Primary office

Newport Beach, CA

Orange

Location

Newport Beach, CA

Headquartered in Newport Beach, CA, anchoring the Los Angeles-Long Beach, CA metro in the West.

Metro area
Los Angeles-Long Beach, CA
Region
West
County
Orange
Address
4675 Mac Arthur Ct
Time zone
PT (UTC-8)
Office locations

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