PFG Advisors

RIASEC RegisteredEst. 2014
Total AUM
$3.3B
Discretionary
$2.8B
87% of AUM
Avg account
$233K
Accounts
13,982
Employees
112
Advisory reps
79

Firm details

Headquarters
PHOENIX, Arizona
CRD number
173344
Registered since
December 1, 2014
Custodians
CHARLES SCHWAB & CO., INC.
Fee structure
Percentage of AUM, Hourly Charges, Fixed Fees
Client types
  • HNWI49.72%
  • Individuals47.5%
  • Corporations / Businesses2.2%
  • Other0.29%
  • Pension & Profit Sharing Plans0.27%
Services
Financial PlanningPortfolio Management for IndividualsPension ConsultingSelection of Other Advisers

Firm profile

FINTRX

Overview

PFG Advisors is an independent registered investment adviser structured as an LLC and operating since its SEC registration in 2014. The firm describes itself as a capital allocator serving both individual/family and institutional clients. Its advisory services include financial planning, portfolio management for individuals and small businesses, pension consulting, and the selection of third‑party advisers. Fee arrangements are flexible and include percentage‑of‑AUM billing alongside hourly and fixed‑fee engagements. PFG identifies industry relationships with accountants and an insurance company; it does not characterize itself as an active ESG investor.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

FINTRX

CRM & tech providers

TAMPs used

Clients

FINTRX

Client base

Client personas

Asset composition

Asset composition: Public Funds/Mutual Funds 62%, Exchange Traded Equities 21%, Cash & Cash Equivalents 12%, US Government Bonds 2%, State & Local Bonds 1%, Investment Grade Corp Bonds 1%, Private Funds 1%62%
  • Public Funds/Mutual Funds62%
  • Exchange Traded Equities21%
  • Cash & Cash Equivalents12%
  • US Government Bonds2%
  • State & Local Bonds1%

Owners & executives

1 of 1
  • MICHAEL PRIOR

    Chief Executive OfficerCRD 2646460

Contacts

3 of 78
  • GAVIN GROVE

    Investment Advisor RepresentativeCRD 7586230

  • Julian Gottshall

    Financial AdvisorCRD 7240859

  • MICHAEL MELBY

    Investment Advisor RepresentativeCRD 1097937

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Wealth teams

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Newly hired reps

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Recent M&A activity

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Recent filings

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Awards

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ETF holdings

1 of 626

Active vs passive

$1.8B in ETFs

Passive

72%

$1.3B

Active

20%

$497M

ETFProviderStyleCategoryValueShares% of portfolio
VANGUARD TOTAL STOCK MARKET INDEX FUND (VTI)VanguardPassiveLarge Blend$48.2M150,3332.72%

Location

Primary office

PHOENIX, AZ

MARICOPA

Location

PHOENIX, AZ

Headquartered in PHOENIX, AZ, anchoring the Phoenix-Mesa, AZ metro in the West.

Metro area
Phoenix-Mesa, AZ
Region
West
County
MARICOPA
Address
3200 N Central Ave
Time zone
MT (UTC-7)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth