Northland Asset Management
Firm details
- Headquarters
- Minneapolis, Minnesota
- CRD number
- 40258
- Registered since
- May 26, 2015
- Website
- www.northlandsecurities.com
- Custodians
- PERSHING LLC
- Fee structure
- Percentage of AUM, Hourly Charges, Fixed Fees, Other
- Client types
- HNWI78.75%
- Individuals19.54%
- Charitable Organizations0.92%
- Pension & Profit Sharing Plans0.79%
- Services
- Financial PlanningPortfolio Management for IndividualsSelection of Other Advisers
Firm profile
FINTRXOverview
Northland Asset Management is a corporation that combines advisory services with broker-dealer and insurance-broker capabilities. The firm registered with the SEC in 2015 and identifies as a capital allocator serving individual and family clients. Its business lines include broker-dealer activity, insurance brokerage and serving as a registered municipal advisor; advisory services listed on its filings emphasize financial planning, portfolio management for individuals and small businesses, and selecting third‑party advisers. The firm uses multiple fee approaches — percentage of AUM, hourly and fixed fees, and other fee arrangements — rather than a single billing model. Northland’s classification and affiliations indicate an integrated model that spans brokerage, trust/banking relationships and insurance distribution, which supports both transaction execution and ongoing portfolio advice.
Assets & Accounts
Public Holdings
Investments & Alternatives
Location & Offices
Investment profile
FINTRXTraditional investments used
Alternative investments used
Active ESG investor
Technology & operations
FINTRXCRM & tech providers
TAMPs used
Clients
FINTRXClient base
Client personas
Asset composition
- Public Funds/Mutual Funds51%
- Exchange Traded Equities43%
- Cash & Cash Equivalents4%
- State & Local Bonds1%
- Other1%
Owners & executives
3 of 4
Randy Nitzsche
CEOCRD 1558954

Dustin Alden
Chief Financial OfficerCRD 6131554
Mandy Teigland
Co-Chief Compliance OfficerCRD 4870219
Contacts
3 of 186
Jeffrey Charlesworth
Vice PresidentCRD 1808090

Alexander Latimore
Research AssociateCRD 7924370
Jonathon Ripp
Vice PresidentCRD 3242068
Wealth teams
FINTRXNewly hired reps
FINTRXRecent M&A activity
FINTRXRecent filings
FINTRXAwards
FINTRXETF holdings
1 of 69Active vs passive
$106M in ETFs
75%
$79.1M
24%
$27.1M
| ETF | Provider | Style | Category | Value | Shares | % of portfolio |
|---|---|---|---|---|---|---|
| JPMORGAN INCOME ETF (JPIE) | JP Morgan | Active | Multisector Bond | $18.8M | 407,339 | 17.67% |
Location
Minneapolis, MN
Hennepin
Location
Minneapolis, MN
Headquartered in Minneapolis, MN, anchoring the Minneapolis-St. Paul, MN-WI metro in the Midwest.
- Metro area
- Minneapolis-St. Paul, MN-WI
- Region
- Midwest
- County
- Hennepin
- Address
- 150 S 5th St
- Time zone
- CT (UTC-6)
- Office locations
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