LPL Financial LLC

Broker-DealerFINRA Member

Total AUM

$819B

Discretionary

$818B

100% of AUM

Accounts

2,850,994

Employees

41,879

Advisory reps

33,400

Brokerage reps

32,010

Firm details

Headquarters: Fort Mill, South Carolina
CRD number: 6413
Registered since: August 25, 1975
Website: www.lpl.com
Fee structure: Percentage of AUM, Hourly Charges, Fixed Fees
Client types: HNWI67.48%
Individuals28.26%
Corporations / Businesses1.72%
Pension & Profit Sharing Plans1.62%
Charitable Organizations0.93%
Services: Financial PlanningPortfolio Management for IndividualsPortfolio Management for Institutional ClientsEducational Seminars / Workshops

Firm profile

FINTRX

Overview

LPL Financial LLC operates as a large independent broker-dealer and qualified custodian that supports both individual/family and institutional clients. The firm is SEC-registered (registered in 1975) and combines brokerage and advisory capabilities: it distributes financial products, provides custody, and offers advisory support that includes financial planning, portfolio management for individuals, small businesses and institutions, and educational seminars. LPL reports being an active ESG investor and maintains affiliations across broker-dealer, other investment adviser, banking/thrift, and insurance channels. Its fee arrangements include percentage-of-AUM, hourly, and fixed-fee structures. The firm was named to Barron’s Top 100 RIA Firms list in 2025.