GRAHAM & CO. ADVISORY, INC.
Firm details
- Headquarters
- ORANGE, California
- CRD number
- 123539
- Custodians
- RBC CAPITAL MARKETS, LLC
- Fee structure
- Percentage of AUM
- Client types
- HNWI84.25%
- Individuals15.75%
- Services
- Portfolio Management for Individuals
Firm profile
FINTRXOverview
Graham & Co Advisory, Inc. is a small adviser that manages portfolios for individuals, families and small businesses while operating as a registered representative of a broker-dealer. The firm charges fees as a percentage of assets under management and runs client relationships on a discretionary basis. Investment activity shows a clear preference for exchange-traded equities and ETFs as the primary building blocks of client portfolios, supplemented by mutual funds and insurance products where appropriate. The firm does not identify as an active ESG investor and is structured as an individually owned corporation. Portfolio construction appears focused on liquid, exchange-traded instruments for core exposure, with supplemental allocations to income- and alternative-oriented strategies. Because the adviser custodizes most assets at a major brokerage and acts as a registered rep, clients receive a mix of managed account oversight and access to broker-dealer products when appropriate.
Assets & Accounts
Public Holdings
Investments & Alternatives
Location & Offices
Investment profile
FINTRXTraditional investments used
Alternative investments used
Active ESG investor
Technology & operations
FINTRXCRM & tech providers
TAMPs used
Clients
FINTRXClient base
Client personas
Asset composition
- Exchange Traded Equities93%
- Public Funds/Mutual Funds7%
Owners & executives
1 of 1BRUCE GRAHAM
President, CEOCRD 2563258
Wealth teams
FINTRXNewly hired reps
FINTRXRecent M&A activity
FINTRXRecent filings
FINTRXAwards
FINTRXLocation
ORANGE, CA
ORANGE
Location
ORANGE, CA
Headquartered in ORANGE, CA, anchoring the Los Angeles-Long Beach, CA metro in the West.
- Metro area
- Los Angeles-Long Beach, CA
- Region
- West
- County
- ORANGE
- Address
- 1700 W Katella Ave
- Time zone
- PT (UTC-8)
- Office locations
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