Dedora Capital, Inc.

RIASEC Registered
Total AUM
$551M
Discretionary
$549M
100% of AUM
Avg account
$421K
Accounts
1,309
Employees
12
Advisory reps
6

Firm details

Headquarters
Napa, California
CRD number
177523
Registered since
May 22, 2015
Custodians
CHARLES SCHWAB & CO., INC.
Fee structure
Percentage of AUM, Hourly Charges, Fixed Fees
Client types
  • HNWI73.72%
  • Individuals25.33%
  • Pension & Profit Sharing Plans0.68%
  • Corporations / Businesses0.15%
  • Charitable Organizations0.11%
Services
Financial PlanningPortfolio Management for IndividualsPortfolio Management for Institutional ClientsPension Consulting

Firm profile

FINTRX

Overview

Dedora Capital, Inc. is an independent registered investment adviser organized as a corporation and registered with the SEC since 2015. The firm is individually owned and positions itself as a multi-client adviser serving both individual/family relationships and institutional mandates. It offers financial planning, discretionary portfolio management for individuals, small businesses and institutional clients, plus pension consulting services. Fee arrangements are flexible: the firm charges a percentage of assets under management and can also bill hourly or via fixed fees. Dedora does not identify as an active ESG investor and is not set up as a capital allocator, indicating it relies on outside managers and pooled vehicles rather than running a direct private-capital deployment program.

Assets & Accounts

Public Holdings

Investments & Alternatives

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

FINTRX

CRM & tech providers

TAMPs used

Clients

FINTRX

Client base

Client personas

Asset composition

Asset composition: Public Funds/Mutual Funds 55%, Exchange Traded Equities 32%, Cash & Cash Equivalents 12%, Private Funds 1%55%
  • Public Funds/Mutual Funds55%
  • Exchange Traded Equities32%
  • Cash & Cash Equivalents12%
  • Private Funds1%

Owners & executives

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Contacts

FINTRX

Wealth teams

FINTRX

Newly hired reps

FINTRX

Recent M&A activity

FINTRX

Recent filings

FINTRX

Awards

FINTRX

ETF holdings

1 of 159

Active vs passive

$318M in ETFs

Passive

61%

$194M

Active

29%

$124M

ETFProviderStyleCategoryValueShares% of portfolio
VANGUARD MORNINGSTAR GROWTH INDEX FUND (VUG)VanguardPassiveLarge Growth$32M354,97910.05%

Location

Primary office

Napa, CA

Napa

Location

Napa, CA

Headquartered in Napa, CA, anchoring the San Jose-San Francisco-Oakland, CA metro in the West.

Metro area
San Jose-San Francisco-Oakland, CA
Region
West
County
Napa
Address
1600 Main St
Time zone
PT (UTC-8)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth