CWP PRIVATE WEALTH MANAGEMENT

RIASEC RegisteredEst. 2021
Total AUM
$276M
Discretionary
$276M
100% of AUM
Avg account
$235K
Accounts
1,173
Employees
5
Advisory reps
2

Firm details

Headquarters
WEST BEND, Wisconsin
CRD number
281520
Registered since
April 9, 2021
Custodians
CHARLES SCHWAB & CO., INC.
Fee structure
Percentage of AUM, Hourly Charges, Fixed Fees
Client types
  • Individuals58.59%
  • HNWI41.41%
Services
Financial PlanningPortfolio Management for Individuals

Firm profile

FINTRX

Overview

CWP Private Wealth Management is an independent registered investment adviser that concentrates on serving individuals and families. The firm provides financial planning and discretionary portfolio management for individual investors and small businesses. Its business model mixes AUM-based advisory fees with hourly and fixed-fee engagements, allowing for both ongoing wealth management and project-based planning work. Investment activity shows a clear equity tilt: exchange-traded equities are the dominant asset class in client portfolios. The firm does not classify itself as an active ESG investor and operates under an owner-type structure led by an individual proprietor. While CWP is not a capital allocator running proprietary funds, it does place client capital with external alternative managers in targeted strategies.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

FINTRX

CRM & tech providers

TAMPs used

Clients

FINTRX

Client base

Client personas

Asset composition

Asset composition: Exchange Traded Equities 93%, Cash & Cash Equivalents 5%, Other 2%93%
  • Exchange Traded Equities93%
  • Cash & Cash Equivalents5%
  • Other2%

Contacts

2 of 2
  • DAVID ROSENOW

    Business ManagerCRD 1561780

  • DAVID LAKE

    PresidentCRD 1638504

Wealth teams

FINTRX

Newly hired reps

FINTRX

Recent M&A activity

FINTRX

Recent filings

FINTRX

Awards

FINTRX

Location

Primary office

WEST BEND, WI

WASHINGTON

Location

WEST BEND, WI

Headquartered in WEST BEND, WI, anchoring the Milwaukee-Racine-Waukesha, WI metro in the Midwest.

Metro area
Milwaukee-Racine-Waukesha, WI
Region
Midwest
County
WASHINGTON
Address
1755 W Paradise Dr
Time zone
CT (UTC-6)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth