CORE ALPHA, INC.

RIASEC RegisteredEst. 2020
Total AUM
$146M
Discretionary
$124M
85% of AUM
Avg account
$170K
Accounts
858
Employees
3
Advisory reps
3

Firm details

Headquarters
ROCHESTER, New York
CRD number
119635
Registered since
April 27, 2020
Custodians
FIDELITY DISTRIBUTORS COMPANY LLC, SEI INVESTMENTS DISTRIBUTION CO.
Fee structure
Percentage of AUM, Fixed Fees
Client types
  • Individuals100%
Services
Financial PlanningPortfolio Management for IndividualsSelection of Other Advisers

Firm profile

FINTRX

Overview

Core Alpha, Inc. is an insurance broker-dealer that operates as a fee-based adviser for individual and family clients. The firm blends portfolio management with financial planning and the selection of third-party managers, positioning itself as a capital allocator rather than a pure transactional broker. Core Alpha favors managed, pooled public funds as the backbone of client portfolios and supplements those with insurance products and third-party alternative managers where appropriate. The firm charges a mix of percentage-of-AUM and fixed fees and maintains discretionary authority over the majority of assets it oversees. Core Alpha is not a multi-state adviser and does not market itself as an ESG-focused investor. Its regulatory registration dates to 2020 and its client mix centers on individuals and families rather than institutional or pension clientele.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices

Investment profile

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Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

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CRM & tech providers

TAMPs used

Clients

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Client base

Client personas

Asset composition

Asset composition: Public Funds/Mutual Funds 93%, Cash & Cash Equivalents 4%, Exchange Traded Equities 3%93%
  • Public Funds/Mutual Funds93%
  • Cash & Cash Equivalents4%
  • Exchange Traded Equities3%

Contacts

3 of 3
  • SCOTT ZOLLO

    PresidentCRD 2172869

  • Sean Collins

    Lead AnalystCRD 5010529

  • Robert Brown

    Senior AssociateCRD 2623462

Wealth teams

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Newly hired reps

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Recent M&A activity

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Recent filings

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Awards

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Location

Primary office

ROCHESTER, NY

MONROE

Location

ROCHESTER, NY

Headquartered in ROCHESTER, NY, anchoring the Rochester-Batavia-Seneca Falls, NY metro in the Northeast.

Metro area
Rochester-Batavia-Seneca Falls, NY
Region
Northeast
County
MONROE
Address
1701 Chili Ave
Time zone
ET (UTC-5)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth