WEALTHPLAN PARTNERS

RIASEC RegisteredEst. 2019
Total AUM
$1.1B
Discretionary
$1.1B
96% of AUM
Avg account
$304K
Accounts
3,681
Employees
56
Advisory reps
21

Firm details

Headquarters
OMAHA, Nebraska
CRD number
305026
Registered since
November 25, 2019
Custodians
CHARLES SCHWAB & CO., INC.
Fee structure
Percentage of AUM, Hourly Charges, Fixed Fees
Client types
  • HNWI57.82%
  • Individuals38.58%
  • Corporations / Businesses1.79%
  • Charitable Organizations1.01%
  • Pension & Profit Sharing Plans0.81%
Services
Financial PlanningPortfolio Management for IndividualsPortfolio Management for Institutional ClientsPension ConsultingSelection of Other Advisers

Firm profile

FINTRX

Overview

Wealthplan Partners is an independent registered investment adviser organized as a limited liability company and registered with the SEC since 2019. The firm describes itself as a capital allocator that serves both individuals and families as well as institutional clients. Its fee arrangements include AUM-based fees alongside hourly and fixed-fee engagements. Wealthplan Partners also performs a range of non‑investment business activities—registered representative work through a broker‑dealer, insurance brokerage, and accounting services—which sit alongside its advisory offerings such as financial planning, portfolio management for individuals/small businesses and for institutions, pension consulting, and the selection of outside advisers. The firm does not identify as an active ESG investor.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

FINTRX

CRM & tech providers

TAMPs used

Clients

FINTRX

Client base

Client personas

Asset composition

Asset composition: Public Funds/Mutual Funds 56%, Exchange Traded Equities 33%, Cash & Cash Equivalents 6%, US Government Bonds 1%, State & Local Bonds 1%, Investment Grade Corp Bonds 1%, Private Funds 1%, Other 1%56%
  • Public Funds/Mutual Funds56%
  • Exchange Traded Equities33%
  • Cash & Cash Equivalents6%
  • US Government Bonds1%
  • State & Local Bonds1%

Owners & executives

2 of 2
  • Sarah McLean

    Chief Operations OfficerCRD 5321533

  • MICHAEL BREWER

    Chief Strategy OfficerCRD 5546428

Contacts

3 of 19
  • Blake Lynch

    Wealth AdvisorCRD 6650717

  • Louis Brunning

    AssistantCRD 6778090

  • CHARLES PRATHER

    Founding PartnerCRD 1238110

Unlock 16 more contacts

Wealth teams

FINTRX

Newly hired reps

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Recent M&A activity

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Recent filings

FINTRX

Awards

FINTRX

ETF holdings

1 of 126

Active vs passive

$303M in ETFs

Passive

53%

$161M

Active

35%

$143M

ETFProviderStyleCategoryValueShares% of portfolio
ISHARES CORE S&P 500 ETF (IVV)BlackRockPassiveLarge Blend$20.6M31,5166.78%

Location

Primary office

OMAHA, NE

DOUGLAS

Location

OMAHA, NE

Headquartered in OMAHA, NE, anchoring the Omaha-Council Bluffs-Fremont, NE-IA metro in the Midwest.

Metro area
Omaha-Council Bluffs-Fremont, NE-IA
Region
Midwest
County
DOUGLAS
Address
101 S 108th Ave
Time zone
CT (UTC-6)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth