TRICORD ADVISORS, INC.

RIASEC RegisteredEst. 2018
Total AUM
$432M
Discretionary
$432M
100% of AUM
Avg account
$313K
Accounts
1,377
Employees
5
Advisory reps
6

Firm details

Headquarters
Riverside, California
CRD number
155749
Registered since
July 27, 2018
Custodians
CHARLES SCHWAB & CO., INC., ASSETMARK TRUST CO., NATIONWIDE SECURITIES, LLC
Fee structure
Percentage of AUM, Hourly Charges, Fixed Fees
Client types
  • HNWI86.86%
  • Individuals7.54%
  • Pension & Profit Sharing Plans2.73%
  • Corporations / Businesses2.45%
  • Charitable Organizations0.42%
Services
Financial PlanningPortfolio Management for IndividualsPension ConsultingSelection of Other AdvisersEducational Seminars / Workshops

Firm profile

FINTRX

Overview

Tricord Advisors, Inc. is an independent RIA and capital allocator that registered with the SEC in 2018 and serves both individual/family and institutional clients. The firm provides a mix of financial planning, portfolio management for individuals and small businesses, pension consulting, manager selection, and educational workshops. Its fee arrangements include percentage-of-AUM, hourly, and fixed-fee engagements. The firm also conducts a range of brokering and professional activities alongside its advisory work: it operates as a registered representative of a broker-dealer, a real estate broker, an insurance broker, and maintains a law-firm affiliation. Tricord does not position itself as an active ESG investor and is not registered as a multi-state adviser.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices

Investment profile

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Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

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CRM & tech providers

TAMPs used

Clients

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Client base

Client personas

Asset composition

Asset composition: Exchange Traded Equities 64%, Public Funds/Mutual Funds 25%, US Government Bonds 7%, Cash & Cash Equivalents 3%, Other 1%64%
  • Exchange Traded Equities64%
  • Public Funds/Mutual Funds25%
  • US Government Bonds7%
  • Cash & Cash Equivalents3%
  • Other1%

Owners & executives

3 of 3
  • Jeremiah Lee

    Chief Executive OfficerCRD 7271911

  • JOSEPH LYONS

    Chief Investment OfficerCRD 5256117

  • Christopher Marsh

    Chief Compliance OfficerCRD 6160676

Contacts

3 of 3
  • LAURA BARKLEY

    Financial PlannerCRD 4979964

  • RANDY BARKLEY

    FounderCRD 1178154

  • Lesley Hernandez

    PlannerCRD 8052870

Wealth teams

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Newly hired reps

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Recent M&A activity

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Recent filings

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Awards

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Location

Primary office

Riverside, CA

RIVERSIDE

Location

Riverside, CA

Headquartered in Riverside, CA, anchoring the Los Angeles-Long Beach, CA metro in the West.

Metro area
Los Angeles-Long Beach, CA
Region
West
County
RIVERSIDE
Address
6772 Magnolia Ave
Time zone
PT (UTC-8)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth