SUN VALLEY ADVISORY

RIASEC Registered
Total AUM
$79.5M
Discretionary
$0
0% of AUM
Avg account
$331K
Accounts
240
Employees
6
Advisory reps
6

Firm details

Headquarters
Scottsdale, Arizona
CRD number
330092
Custodians
ASSETMARK TRUST CO.
Fee structure
Percentage of AUM
Client types
  • Individuals51%
  • HNWI49%
Services
Portfolio Management for IndividualsPortfolio Management for Institutional ClientsSelection of Other Advisers

Firm profile

FINTRX

Overview

Sun Valley Advisory is a small, owner-operated limited liability company that serves individual and family clients on a fee basis tied to assets under management. The firm functions as a capital allocator and provides portfolio management for individuals, small businesses and institutional/business clients, and it also performs manager selection on behalf of clients. It does not position itself as an ESG-focused adviser and is not registered as a multi-state adviser. Business activity centers on discretionary portfolio construction via externally managed solutions and selections of third-party managers, although current reporting indicates the firm’s assets are held in non-discretionary arrangements (see Assets & Accounts). The firm’s fee model is percent-of-AUM, and it maintains an industry affiliation with an insurance company.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices

Investment profile

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Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

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CRM & tech providers

TAMPs used

Clients

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Client base

Client personas

Asset composition

Asset composition: Exchange Traded Equities 50%, Public Funds/Mutual Funds 36%, Investment Grade Corp Bonds 5%, State & Local Bonds 4%, Cash & Cash Equivalents 3%, US Government Bonds 1%, Sovereign Bonds 1%50%
  • Exchange Traded Equities50%
  • Public Funds/Mutual Funds36%
  • Investment Grade Corp Bonds5%
  • State & Local Bonds4%
  • Cash & Cash Equivalents3%

Owners & executives

1 of 1
  • Donald Spini

    President and CEOCRD 7516972

Contacts

3 of 5
  • MICHAEL FLOYD

    Investment Adviser RepresentativeCRD 2278133

  • Gregory Halvorson

    Registered Investment AdviserCRD 8214218

  • Jessi Johnson

    Senior Investment AdvisorCRD 2568437

Unlock 2 more contacts

Wealth teams

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Newly hired reps

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Recent M&A activity

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Recent filings

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Awards

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Location

Primary office

Scottsdale, AZ

MARICOPA

Location

Scottsdale, AZ

Headquartered in Scottsdale, AZ, anchoring the Phoenix-Mesa, AZ metro in the West.

Metro area
Phoenix-Mesa, AZ
Region
West
County
MARICOPA
Address
17851 N 85th St
Time zone
MT (UTC-7)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth