S.A. MASON, LLC

RIASEC RegisteredEst. 2009
Total AUM
$529M
Discretionary
$427M
81% of AUM
Avg account
$600K
Accounts
881
Employees
3
Advisory reps
4

Firm details

Headquarters
HOLLAND, Michigan
CRD number
151440
Registered since
September 16, 2009
Custodians
CHARLES SCHWAB & CO., INC., FIFTH THIRD SECURITIES, INC.
Fee structure
Percentage of AUM, Hourly Charges, Fixed Fees
Client types
  • HNWI87.12%
  • Charitable Organizations5.7%
  • Individuals4.74%
  • Corporations / Businesses2.44%
Services
Financial PlanningPortfolio Management for Individuals

Firm profile

FINTRX

Overview

S.A. Mason, LLC is an independent, SEC-registered registered investment adviser organized as an LLC and in business since 2009. The firm is owned by an individual and serves both high-net-worth individuals and families as well as institutional clients. Its advisory capabilities focus on financial planning and portfolio management for individuals and small businesses. Fee arrangements are flexible and include percentage-of-AUM billing alongside hourly and fixed-fee engagements. The firm does not list itself as a capital allocator, is not an active ESG investor, and is not designated as a multi-state adviser.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

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CRM & tech providers

TAMPs used

Clients

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Client base

Client personas

Asset composition

Asset composition: Public Funds/Mutual Funds 45%, Exchange Traded Equities 39%, US Government Bonds 9%, Cash & Cash Equivalents 7%45%
  • Public Funds/Mutual Funds45%
  • Exchange Traded Equities39%
  • US Government Bonds9%
  • Cash & Cash Equivalents7%

Contacts

3 of 4
  • LUKE MASON

    Portfolio ManagerCRD 7382364

  • SAMUEL MASON

    PrincipalCRD 2755456

  • BRADEN PROCTOR

    Investment Adviser RepresentativeCRD 4518967

Unlock 1 more contacts

Wealth teams

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Newly hired reps

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Recent M&A activity

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Recent filings

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Awards

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ETF holdings

1 of 103

Active vs passive

$123M in ETFs

Passive

85%

$105M

Active

1%

$18.5M

ETFProviderStyleCategoryValueShares% of portfolio
VANGUARD TOTAL STOCK MARKET INDEX FUND (VTI)VanguardPassiveLarge Blend$9.1M28,4817.41%

Location

Primary office

HOLLAND, MI

OTTAWA

Location

HOLLAND, MI

Headquartered in HOLLAND, MI, anchoring the Grand Rapids-Kentwood-Muskegon, MI metro in the Midwest.

Metro area
Grand Rapids-Kentwood-Muskegon, MI
Region
Midwest
County
OTTAWA
Address
170 College Ave
Time zone
ET (UTC-5)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth