Prevail Innovative Wealth Advisors, LLC

RIASEC Registered
Total AUM
$932M
Discretionary
$926M
99% of AUM
Avg account
$434K
Accounts
2,149
Employees
41
Advisory reps
31

Firm details

Headquarters
Leawood, Kansas
CRD number
288641
Registered since
April 19, 2022
Website
prevailiws.com
Custodians
CHARLES SCHWAB & CO., INC.
Fee structure
Percentage of AUM, Fixed Fees, Commissions, Performance Based Fees
Client types
  • HNWI48.35%
  • Pension & Profit Sharing Plans25.74%
  • Individuals22.6%
  • Pooled Investment Vehicles2.28%
  • Corporations / Businesses1.02%
Services
Financial PlanningPortfolio Management for IndividualsPension ConsultingPublication of Periodicals

Firm profile

FINTRX

Overview

Prevail Innovative Wealth Advisors, LLC is an independent, LLC-structured registered investment adviser that registered with the SEC in 2022. The firm serves both individual and family clients as well as institutional clients, offering financial planning, portfolio management for individuals and small businesses, pension consulting services, and periodic publications. It operates as an insurance broker in addition to its advisory work and uses a mix of fee arrangements—percentage of AUM, fixed fees, commissions and performance-based fees. The firm reports affiliations that include law and insurance entities and has acted as a sponsor/GP of pooled investment vehicles and limited partnerships.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices

Read the full firm profile in FINTRX →

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

FINTRX

CRM & tech providers

TAMPs used

Clients

FINTRX

Client base

Client personas

Asset composition

Asset composition: Public Funds/Mutual Funds 52%, Exchange Traded Equities 33%, Private Funds 7%, Cash & Cash Equivalents 7%, Non-Exchange Traded Equities 1%52%
  • Public Funds/Mutual Funds52%
  • Exchange Traded Equities33%
  • Private Funds7%
  • Cash & Cash Equivalents7%
  • Non-Exchange Traded Equities1%

Owners & executives

1 of 1
  • Kerry Lawing

    Kerry Lawing

    Chief Executive OfficerCRD 1232996

Contacts

3 of 30
  • Bryan Farwell

    Bryan Farwell

    DirectorCRD 5726318

  • Jay Haffley

    Jay Haffley

    Investment Advisor RepresentativeCRD 4265323

  • Andrew Stafford

    Andrew Stafford

    PresidentCRD 6161884

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Wealth teams

FINTRX

Newly hired reps

FINTRX

Recent M&A activity

FINTRX

Recent filings

FINTRX

Awards

FINTRX

ETF holdings

1 of 92

Active vs passive

$330M in ETFs

Passive

42%

$139M

Active

37%

$191M

ETFProviderStyleCategoryValueShares% of portfolio
INVESCO NASDAQ 100 ETF (QQQM)InvescoPassiveLarge Growth$18.8M60,1175.69%
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Location

Primary office

Leawood, KS

Johnson

Location

Leawood, KS

Headquartered in Leawood, KS, anchoring the Kansas City-Overland Park-Kansas City, MO-KS metro in the Midwest.

Metro area
Kansas City-Overland Park-Kansas City, MO-KS
Region
Midwest
County
Johnson
Address
4745 W 136th St
Time zone
CT (UTC-6)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth