PETERSON ROGERS PRIVATE WEALTH, LLC
Firm details
- Headquarters
- SALT LAKE CITY , Utah
- CRD number
- 324001
- Registered since
- May 5, 2023
- Custodians
- CHARLES SCHWAB & CO., INC.
- Fee structure
- Percentage of AUM
- Client types
- HNWI86%
- Corporations / Businesses10.78%
- Pension & Profit Sharing Plans3.22%
- Services
- Financial PlanningPortfolio Management for IndividualsPortfolio Management for Institutional ClientsSelection of Other AdvisersEducational Seminars / Workshops
Firm profile
FINTRXOverview
Peterson Rogers Private Wealth, LLC is an independent registered investment adviser organized as an LLC that acts as a capital allocator for high-net-worth individuals, families and select institutional clients. The firm emphasizes equity-centered portfolios and uses a mix of separately managed accounts and third-party fund relationships to construct client solutions. Advisory services include financial planning, discretionary portfolio management, selection of outside managers and educational seminars, which suggests a multi-faceted client advisory model that blends direct equity exposure with delegated alternative strategies. Investment activity is weighted toward exchange-traded equities as the primary liquid exposure, while private market allocations are handled through third-party managers. The firm charges fees based on a percentage of assets under management and runs portfolios that are predominantly discretionary, enabling quicker tactical and strategic shifts across listed and private markets.
Assets & Accounts
Public Holdings
Investments & Alternatives
Location & Offices
Investment profile
FINTRXTraditional investments used
Alternative investments used
Active ESG investor
Technology & operations
FINTRXCRM & tech providers
TAMPs used
Clients
FINTRXClient base
Client personas
Asset composition
- Exchange Traded Equities48%
- Other18%
- Non-Investment Grade Corp Bonds10%
- Cash & Cash Equivalents10%
- Private Funds9%
Contacts
3 of 3Kade Archibald
AnalystCRD 8054812
M Tom Peterson
Founding PartnerCRD 1043156
Benjamin Rogers
Founding PartnerCRD 6786242
Wealth teams
FINTRXNewly hired reps
FINTRXRecent M&A activity
FINTRXRecent filings
FINTRXAwards
FINTRXLocation
SALT LAKE CITY , UT
SALT LAKE
Location
SALT LAKE CITY , UT
Headquartered in SALT LAKE CITY , UT, anchoring the Salt Lake City-Provo-Orem, UT metro in the West.
- Metro area
- Salt Lake City-Provo-Orem, UT
- Region
- West
- County
- SALT LAKE
- Address
- 5305 S Highland Dr
- Time zone
- MT (UTC-7)
- Office locations
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