NORTH STAR ASSET MANAGEMENT INC
Firm details
- Headquarters
- NEENAH, Wisconsin
- CRD number
- 106489
- Registered since
- June 7, 1996
- Website
- www.northstarinvestments.com
- Custodians
- CHARLES SCHWAB & CO., INC.
- Fee structure
- Percentage of AUM
- Client types
- HNWI78.23%
- Individuals14%
- Charitable Organizations3.9%
- Pension & Profit Sharing Plans3.88%
- Services
- Financial PlanningPortfolio Management for IndividualsPortfolio Management for Institutional Clients
Firm profile
FINTRXOverview
North Star Asset Management Inc. is an independent, SEC-registered RIA that has been operating since 1996 as a corporation owned by an individual. The firm serves both individual and family clients as well as institutional accounts, charging fees as a percentage of assets under management. Its advisory work centers on financial planning and discretionary portfolio management for individuals, small businesses and institutional entities. North Star does not position itself as a capital allocator or pension consultant and is not flagged as an active ESG investor. The firm has been recognized repeatedly in CNBC’s Top 100 Financial Advisory Firms list (2019, 2020, 2021, 2022, 2025), which reflects its visibility in the retail/advisory space rather than any implied endorsement of a particular investment strategy.
Assets & Accounts
Public Holdings
Investments & Alternatives
Location & Offices
Investment profile
FINTRXTraditional investments used
Alternative investments used
Active ESG investor
Technology & operations
FINTRXCRM & tech providers
TAMPs used
Clients
FINTRXClient base
Client personas
Asset composition
- Exchange Traded Equities75%
- Investment Grade Corp Bonds15%
- Cash & Cash Equivalents5%
- State & Local Bonds3%
- US Government Bonds2%
Owners & executives
1 of 1KAREN JOCHMAN
Chief Compliance OfficerCRD 7522358
Contacts
3 of 17ALEX BRUSDA
Vice President & Portfolio ManagerCRD 6592138
BRADLEY BUCHANAN
Managing DirectorCRD 2998769
Cole Seigworth
Investment AnalystCRD 7831618
Wealth teams
FINTRXNewly hired reps
FINTRXRecent M&A activity
FINTRXRecent filings
FINTRXAwards
FINTRXETF holdings
1 of 72Active vs passive
$471M in ETFs
79%
$374M
<1%
$97.1M
| ETF | Provider | Style | Category | Value | Shares | % of portfolio |
|---|---|---|---|---|---|---|
| SCHWAB US BROAD MARKET ETF (SCHB) | Schwab | Passive | Large Blend | $67.3M | 2,680,611 | 14.28% |
Location
NEENAH, WI
WINNEBAGO
Location
NEENAH, WI
Headquartered in NEENAH, WI, anchoring the Appleton-Oshkosh-Neenah, WI metro in the Midwest.
- Metro area
- Appleton-Oshkosh-Neenah, WI
- Region
- Midwest
- County
- WINNEBAGO
- Address
- 1 Neenah Ctr
- Time zone
- CT (UTC-6)
- Office locations
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