MERCURY INVESTMENT GROUP

RIASEC RegisteredEst. 2021
Total AUM
$253M
Discretionary
$253M
100% of AUM
Avg account
$1.9M
Accounts
131
Employees
3
Advisory reps
7

Firm details

Headquarters
MEMPHIS, Tennessee
CRD number
125245
Registered since
July 1, 2021
Custodians
CHARLES SCHWAB & CO., INC., FIDELITY DISTRIBUTORS COMPANY LLC
Fee structure
Percentage of AUM
Client types
  • HNWI84.59%
  • Pooled Investment Vehicles6.13%
  • Individuals5.94%
  • Charitable Organizations3.35%
Services
Portfolio Management for IndividualsPortfolio Management for Pooled Investment VehiclesPortfolio Management for Institutional Clients

Firm profile

FINTRX

Overview

Mercury Investment Group is an SEC-registered investment adviser formed as an LLC and registered in 2021. Ownership is individual, and the firm serves both individual/family and institutional clients. Its business model is fee-based on a percentage of assets under management and its advisory services include portfolio management for individuals and small businesses, management of pooled investment vehicles, and portfolio services for businesses or institutional clients. The firm reports a preference for equity investments and does not identify as an active ESG investor or a multi-state adviser.

Assets & Accounts

Public Holdings

Investments & Alternatives

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

FINTRX

CRM & tech providers

TAMPs used

Clients

FINTRX

Client base

Client personas

Asset composition

Asset composition: Exchange Traded Equities 96%, Cash & Cash Equivalents 3%, Investment Grade Corp Bonds 1%96%
  • Exchange Traded Equities96%
  • Cash & Cash Equivalents3%
  • Investment Grade Corp Bonds1%

Owners & executives

2 of 2
  • CECIL GODMAN

    Chief Marketing OfficerCRD 2196300

  • FRANK GOODMAN

    Chief Portfolio StrategistCRD 1556863

Contacts

3 of 5
  • Edward Goodman

    Broker TraineeCRD 7217012

  • ROBERT HUNT

    Financial AdvisorCRD 4649563

  • KATHY WARREN

    MemberCRD 4975870

Unlock 2 more contacts

Wealth teams

FINTRX

Newly hired reps

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Recent M&A activity

FINTRX

Recent filings

FINTRX

Awards

FINTRX

ETF holdings

1 of 6

Active vs passive

$3.1M in ETFs

Passive

89%

$2.8M

Active

0%

$338K

ETFProviderStyleCategoryValueShares% of portfolio
ISHARES MSCI EMERGING MARKETS ETF (EEM)BlackRockPassiveDiversified Emerging Mkts$1.3M23,48143.05%

Location

Primary office

MEMPHIS, TN

SHELBY

Location

MEMPHIS, TN

Headquartered in MEMPHIS, TN, anchoring the Memphis-Forrest City, TN-MS-AR metro in the South.

Metro area
Memphis-Forrest City, TN-MS-AR
Region
South
County
SHELBY
Address
40 S Main St
Time zone
CT (UTC-6)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth