Horan Wealth, LLC

RIASEC RegisteredEst. 2025
Total AUM
$1.5B
Discretionary
$1.5B
99% of AUM
Avg account
$522K
Accounts
2,817
Employees
32
Advisory reps
24

Firm details

Headquarters
Cincinnati, Ohio
CRD number
333974
Registered since
April 9, 2025
Custodians
FIDELITY DISTRIBUTORS COMPANY LLC, CHARLES SCHWAB & CO., INC.
Fee structure
Percentage of AUM, Hourly Charges, Fixed Fees
Client types
  • HNWI75.85%
  • Individuals18.91%
  • Corporations / Businesses2.93%
  • Charitable Organizations1.77%
  • Pension & Profit Sharing Plans0.54%
Services
Financial PlanningPortfolio Management for IndividualsPortfolio Management for Institutional ClientsPension ConsultingPublication of PeriodicalsEducational Seminars / Workshops

Firm profile

FINTRX

Overview

Horan Wealth, LLC is an independent registered investment adviser organized as an LLC and registered with the SEC in 2025. The firm acts as a capital allocator for both individual and family clients as well as institutional mandates. Its compensation model includes asset-based fees plus hourly and fixed-fee arrangements. The business combines advisory services with broker-dealer and insurance activity—its operations include registered-rep relationships and insurance brokerage. Advisory capabilities listed on filings encompass financial planning, portfolio management for individuals, small businesses and institutions, pension consulting, and client education through newsletters and workshops. The firm does not identify as an active ESG investor.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

FINTRX

CRM & tech providers

TAMPs used

Clients

FINTRX

Client base

Client personas

Asset composition

Asset composition: Exchange Traded Equities 48%, Public Funds/Mutual Funds 44%, Investment Grade Corp Bonds 3%, Cash & Cash Equivalents 3%, US Government Bonds 1%, Private Funds 1%, Other 1%48%
  • Exchange Traded Equities48%
  • Public Funds/Mutual Funds44%
  • Investment Grade Corp Bonds3%
  • Cash & Cash Equivalents3%
  • US Government Bonds1%

Owners & executives

3 of 3
  • Terence Horan

    Terence Horan

    President and Chief Executive OfficerCRD 718264

  • Connie Grosser

    Connie Grosser

    Chief Compliance OfficerCRD 1998135

  • Michael Jason Reynolds

    Chief Financial OfficerCRD 7856362

Contacts

3 of 21
  • David Templeton

    David Templeton

    Principal & Portfolio ManagerCRD 5806120

  • Keith Prince

    Keith Prince

    Director of Financial PlanningCRD 5840907

  • Brian Van Jura

    Brian Van Jura

    VP, Senior Wealth AdvisorCRD 4285153

Unlock 18 more contacts

Wealth teams

FINTRX

Newly hired reps

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Recent M&A activity

FINTRX

Recent filings

FINTRX

Awards

FINTRX

ETF holdings

1 of 229

Active vs passive

$961M in ETFs

Passive

76%

$734M

Active

22%

$227M

ETFProviderStyleCategoryValueShares% of portfolio
ISHARES CORE S&P 500 ETF (IVV)BlackRockPassiveLarge Blend$156M208,41616.24%

Location

Primary office

Cincinnati, OH

Hamilton

Location

Cincinnati, OH

Headquartered in Cincinnati, OH, anchoring the Cincinnati-Wilmington-Maysville, OH-KY-IN metro in the Midwest.

Metro area
Cincinnati-Wilmington-Maysville, OH-KY-IN
Region
Midwest
County
Hamilton
Address
8044 Montgomery Rd
Time zone
ET (UTC-5)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth