GREENLAKE ASSET MANAGEMENT LLC

Overview

Greenlake Asset Management LLC is a boutique manager that runs pooled investment vehicles with a stated focus on real estate. The firm is SEC-registered and operates primarily for institutional clients, positioning itself as a manager of commingled real estate strategies rather than as a broad retail advisor. Its business model combines traditional asset-based fees with performance-based fees, signaling an alignment of interest with investors in its funds. Investment activity centers on managing real estate pooled vehicles and allocating to external alternative managers when appropriate. The firm does not identify as an active ESG investor. Its classification as a real estate fund manager and its advisory activity—portfolio management for pooled investment vehicles—suggest a hands-on approach to asset-level or portfolio-level real estate decisions, while also using third-party managers for complementary alternative exposures.

Assets & Accounts

Investments & Alternatives

Location & Offices