EQUITA FINANCIAL NETWORK, INC.

RIASEC RegisteredEst. 2021
Total AUM
$391M
Discretionary
$391M
100% of AUM
Avg account
$296K
Accounts
1,321
Employees
19
Advisory reps
16

Firm details

Headquarters
FORT WASHINGTON, Pennsylvania
CRD number
277031
Registered since
March 26, 2021
Custodians
CHARLES SCHWAB & CO., INC.
Fee structure
Percentage of AUM, Hourly Charges, Fixed Fees
Client types
  • HNWI76.57%
  • Individuals23.39%
  • Charitable Organizations0.04%
Services
Financial PlanningPortfolio Management for IndividualsSelection of Other Advisers

Firm profile

FINTRX

Overview

Equita Financial Network, Inc. is an independent registered investment adviser that focuses on individual and family clients. The firm provides financial planning, discretionary portfolio management for individuals and small businesses, and the selection of third‑party advisers. Founded with SEC registration in 2021 and owned by an individual, Equita charges a mix of percentage‑of‑AUM, hourly, and fixed fees and identifies itself as a capital allocator. The firm does not position itself as an ESG investor. One industry recognition listed for the firm is inclusion on FA Magazine’s Top RIA Firms list in 2020.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

FINTRX

CRM & tech providers

TAMPs used

Clients

FINTRX

Client base

Client personas

Asset composition

Asset composition: Exchange Traded Equities 79%, Public Funds/Mutual Funds 17%, Cash & Cash Equivalents 2%, Non-Exchange Traded Equities 1%, State & Local Bonds 1%79%
  • Exchange Traded Equities79%
  • Public Funds/Mutual Funds17%
  • Cash & Cash Equivalents2%
  • Non-Exchange Traded Equities1%
  • State & Local Bonds1%

Contacts

3 of 16
  • JENNIFER DAZOLS

    FounderCRD 4690383

  • Margaret Bonner

    Associate Financial PlannerCRD 7924640

  • CATHLEEN McKEE

    Financial Planning SpecialistCRD 7864827

Unlock 13 more contacts

Wealth teams

FINTRX

Newly hired reps

FINTRX

Recent M&A activity

FINTRX

Recent filings

FINTRX

Awards

FINTRX

ETF holdings

1 of 79

Active vs passive

$327M in ETFs

Passive

63%

$204M

Active

38%

$123M

ETFProviderStyleCategoryValueShares% of portfolio
VANGUARD TOTAL STOCK MARKET INDEX FUND (VTI)VanguardPassiveLarge Blend$48.3M150,64814.80%

Location

Primary office

FORT WASHINGTON, PA

MONTGOMERY

Location

FORT WASHINGTON, PA

Headquartered in FORT WASHINGTON, PA, anchoring the Philadelphia-Reading-Camden, PA-NJ-DE-MD metro in the Northeast.

Metro area
Philadelphia-Reading-Camden, PA-NJ-DE-MD
Region
Northeast
County
MONTGOMERY
Address
500 Office Center Dr
Time zone
ET (UTC-5)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth