CAPITAL WISE ADVISORY
Firm details
- Headquarters
- WESLEY CHAPEL, Florida
- CRD number
- 329915
- Custodians
- ALTRUIST FINANCIAL LLC
- Fee structure
- Percentage of AUM, Hourly Charges, Fixed Fees
- Client types
- Individuals72.82%
- HNWI27.18%
- Services
- Financial PlanningPortfolio Management for Individuals
Firm profile
FINTRXOverview
Capital Wise Advisory is a small, independent registered investment adviser organized as an LLC and run by an individual owner. The firm focuses on financial planning and discretionary portfolio management for individuals and families, including small-business owners. Fee arrangements are flexible—percentage of AUM, hourly and fixed fees are used depending on the engagement—which fits a client base that ranges across modest household balances. Investment positioning is equity‑tilted: exchange‑traded equities are the most used asset type and roughly half of the firm’s assets sit in exchange‑traded instruments. The firm identifies as an active ESG investor, so public equity allocations are likely influenced by sustainability screens or ESG‑oriented funds. Capital Wise Advisory is not a multi‑state or pension consultant adviser and does not operate as a capital allocator; it relies on third‑party managers when it wants private or alternative exposure.
Assets & Accounts
Public Holdings
Investments & Alternatives
Location & Offices
Investment profile
FINTRXTraditional investments used
Alternative investments used
Active ESG investor
Technology & operations
FINTRXCRM & tech providers
TAMPs used
Clients
FINTRXClient base
Client personas
Asset composition
- Exchange Traded Equities47%
- Investment Grade Corp Bonds40%
- Cash & Cash Equivalents10%
- US Government Bonds3%
Contacts
1 of 1DANA LYON
Founder and CCOCRD 2326989
Wealth teams
FINTRXNewly hired reps
FINTRXRecent M&A activity
FINTRXRecent filings
FINTRXAwards
FINTRXLocation
WESLEY CHAPEL, FL
PASCO
Location
WESLEY CHAPEL, FL
Headquartered in WESLEY CHAPEL, FL, in the South of the United States.
- Region
- South
- County
- PASCO
- Address
- 28210 Paseo Dr
- Time zone
- ET (UTC-5)
- Office locations
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