Brio Financial Group

RIASEC RegisteredEst. 2017
Total AUM
$1.1B
Discretionary
$1.1B
100% of AUM
Avg account
$1.3M
Accounts
804
Employees
21
Advisory reps
17

Firm details

Headquarters
San Francisco, California
CRD number
289889
Registered since
October 13, 2017
Custodians
CHARLES SCHWAB & CO., INC.
Fee structure
Percentage of AUM, Hourly Charges, Fixed Fees
Client types
  • HNWI79.89%
  • Individuals20.01%
  • Corporations / Businesses0.1%
Services
Financial PlanningPortfolio Management for IndividualsPortfolio Management for Institutional ClientsPension ConsultingSelection of Other Advisers

Firm profile

FINTRX

Overview

Brio Financial Group is an independent, SEC-registered registered investment adviser organized as an LLC and registered in 2017. The firm positions itself as a capital allocator for private clients and institutions, providing financial planning and discretionary portfolio management for individuals, families, small businesses and larger business or institutional clients. Its advisory scope also covers selection of other advisers and pension consulting services. Fee arrangements include percentage-of-AUM billing as well as hourly and fixed-fee engagements. The firm does not present itself as an active ESG investor. Brio reports an affiliation with an insurance company and uses third-party managers when deploying capital into non-traditional strategies.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

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CRM & tech providers

TAMPs used

Clients

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Client base

Client personas

Asset composition

Asset composition: Public Funds/Mutual Funds 82%, Cash & Cash Equivalents 8%, Exchange Traded Equities 7%, Other 2%82%
  • Public Funds/Mutual Funds82%
  • Cash & Cash Equivalents8%
  • Exchange Traded Equities7%
  • Other2%

Owners & executives

2 of 2
  • Jay Zalewski

    Jay Zalewski

    Chief Executive OfficerCRD 6658009

  • Matthew Beck

    Matthew Beck

    Chief Partnership OfficerCRD 4237052

Contacts

3 of 15
  • Brandon Miller

    Brandon Miller

    Founder, Private Wealth AdvisorCRD 4125554

  • Robert Joseph Mendoza

    Robert Joseph Mendoza

    Senior Client Service AssociateCRD 4136489

  • Gene Elliott

    Gene Elliott

    Director of Financial PlanningCRD 2824800

Unlock 12 more contacts →

Wealth teams

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Newly hired reps

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Recent M&A activity

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Recent filings

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Awards

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ETF holdings

1 of 131

Active vs passive

$1.1B in ETFs

Passive

79%

$838M

Active

16%

$225M

ETFProviderStyleCategoryValueShares% of portfolio
VANGUARD 500 INDEX FUND (VOO)VanguardPassiveLarge Blend$87.2M127,0288.21%

Location

Primary office

San Francisco, CA

San Francisco

Location

San Francisco, CA

Headquartered in San Francisco, CA, anchoring the San Jose-San Francisco-Oakland, CA metro in the West.

Metro area
San Jose-San Francisco-Oakland, CA
Region
West
County
San Francisco
Address
19 Sutter St
Time zone
PT (UTC-8)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth