BOYER FINANCIAL SERVICES, INC.

RIASEC RegisteredEst. 2024
Total AUM
$167M
Discretionary
$167M
100% of AUM
Avg account
$321K
Accounts
520
Employees
7
Advisory reps
4

Firm details

Headquarters
NEWPORT BEACH, California
CRD number
331868
Registered since
June 28, 2024
Custodians
CHARLES SCHWAB & CO., INC.
Fee structure
Percentage of AUM
Client types
  • HNWI77.44%
  • Individuals19.97%
  • Pension & Profit Sharing Plans2.2%
  • Corporations / Businesses0.26%
  • Charitable Organizations0.13%
Services
Financial PlanningPortfolio Management for IndividualsPension ConsultingSelection of Other AdvisersEducational Seminars / Workshops

Firm profile

FINTRX

Overview

Boyer Financial Services, Inc. is an independent registered investment adviser that positions itself as a fee-based wealth manager for individual and family clients. The firm is SEC-registered (2024) and owned by an individual principal. Its operating model combines portfolio management and financial planning with insurance brokerage activity; the listed advisory services include financial planning, portfolio management for individuals and small businesses, selection of other advisers, educational seminars/workshops, and pension consulting services. Boyer reports that it acts as a capital allocator and charges fees as a percentage of assets under management. The firm is not identified as an active ESG investor and does not operate as a multi-state adviser.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

FINTRX

CRM & tech providers

TAMPs used

Clients

FINTRX

Client base

Client personas

Asset composition

Asset composition: Public Funds/Mutual Funds 92%, Exchange Traded Equities 7%, Cash & Cash Equivalents 1%92%
  • Public Funds/Mutual Funds92%
  • Exchange Traded Equities7%
  • Cash & Cash Equivalents1%

Owners & executives

1 of 1
  • John MacWillie

    Chief Compliance OfficerCRD 7929201

Contacts

3 of 3
  • MARKUS BOYER

    AdminCRD 7175525

  • MARK BOYER

    PresidentCRD 2502979

  • JASON JACOBI

    Registered Principal, Wealth AdvisorCRD 6281494

Wealth teams

FINTRX

Newly hired reps

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Recent M&A activity

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Recent filings

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Awards

FINTRX

ETF holdings

1 of 41

Active vs passive

$159M in ETFs

Passive

9%

$14.9M

Active

82%

$144M

ETFProviderStyleCategoryValueShares% of portfolio
CAPITAL GROUP DIVIDEND GROWERS ETF (CGDG)Capital GroupActiveGlobal Large Stock Blend$10.7M297,1696.72%

Location

Primary office

NEWPORT BEACH, CA

ORANGE

Location

NEWPORT BEACH, CA

Headquartered in NEWPORT BEACH, CA, anchoring the Los Angeles-Long Beach, CA metro in the West.

Metro area
Los Angeles-Long Beach, CA
Region
West
County
ORANGE
Address
4063 Birch St
Time zone
PT (UTC-8)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth