Bookends Financial Planning
Firm details
- Headquarters
- Indianapolis, Indiana
- CRD number
- 305301
- Registered since
- January 2, 2020
- Custodians
- RAYMOND JAMES & ASSOCIATES, INC.
- Fee structure
- Percentage of AUM, Hourly Charges, Fixed Fees, Commissions, Other
- Client types
- HNWI61.6%
- Individuals38.34%
- Corporations / Businesses0.07%
- Services
- Financial PlanningPortfolio Management for IndividualsPension ConsultingPublication of PeriodicalsEducational Seminars / Workshops
Firm profile
FINTRXOverview
Bookends Financial Planning is an independent registered investment adviser that began its SEC registration in 2020. The firm is owned by an individual and serves both individual & family clients and institutional accounts. Its advisory services include financial planning, portfolio management for individuals and small businesses, pension consulting, publishing periodicals/newsletters, and running educational seminars and workshops. The firm also operates as an insurance broker and uses a mix of fee arrangements — percentage of AUM, hourly, fixed fees, commissions and other structures. Bookends identifies as an active ESG investor and appears to integrate environmental, social or governance considerations into its investment approach.
Assets & Accounts
Public Holdings
Investments & Alternatives
Location & Offices
Investment profile
FINTRXTraditional investments used
Alternative investments used
Active ESG investor
Technology & operations
FINTRXCRM & tech providers
TAMPs used
Clients
FINTRXClient base
Client personas
Asset composition
- Public Funds/Mutual Funds69%
- Exchange Traded Equities23%
- Other4%
- Cash & Cash Equivalents3%
- Derivatives1%
Owners & executives
2 of 2
Sarah Boston
CEO and Financial PlannerCRD 4381138
Heidi Hargis
Chief Compliance OfficerCRD 4620288
Contacts
3 of 5
Robert Wetzel
OwnerCRD 4329415
Kerst Ter Weele
Investment Advisory RepresentativeCRD 4625981
Erin Guilfoil
Financial PlannerCRD 7975978
Wealth teams
FINTRXNewly hired reps
FINTRXRecent M&A activity
FINTRXRecent filings
FINTRXAwards
FINTRXETF holdings
1 of 104Active vs passive
$262M in ETFs
66%
$172M
30%
$89.6M
| ETF | Provider | Style | Category | Value | Shares | % of portfolio |
|---|---|---|---|---|---|---|
| VANGUARD S&P 500 ETF (VOO) | Vanguard | Passive | Large Blend | $27.4M | 39,109 | 10.46% |
Location
Indianapolis, IN
Marion
Location
Indianapolis, IN
Headquartered in Indianapolis, IN, anchoring the Indianapolis-Carmel-Muncie, IN metro in the Midwest.
- Metro area
- Indianapolis-Carmel-Muncie, IN
- Region
- Midwest
- County
- Marion
- Address
- 7320 Us 31
- Time zone
- ET (UTC-5)
- Office locations
Similar firms
Charter Advisory Corporation
RIAIndianapolis, IN
Curry Webb Wealth Management LLC
RIAIndianapolis, IN
Capital Cities Investments
RIAIndianapolis, IN
Peloton Capital Management
RIAIndianapolis, IN
CRF Financial Group
RIAIndianapolis, IN
Proteus, LLC
RIAIndianapolis, IN