Acorn Financial Advisory Services, Inc.

RIASEC Registered
Total AUM
$1.4B
Discretionary
$1.2B
84% of AUM
Avg account
$306K
Accounts
4,566
Employees
11
Advisory reps
18

Firm details

Headquarters
Reston, Virginia
CRD number
116763
Registered since
May 1, 2006
Custodians
CHARLES SCHWAB & CO., INC.
Fee structure
Percentage of AUM, Hourly Charges, Fixed Fees, Other
Client types
  • HNWI62.29%
  • Individuals22.58%
  • Pension & Profit Sharing Plans15.13%
Services
Financial PlanningPortfolio Management for IndividualsPortfolio Management for Institutional ClientsPension ConsultingSelection of Other AdvisersEducational Seminars / Workshops

Firm profile

FINTRX

Overview

Acorn Financial Advisory Services, Inc. is an independent, privately owned registered investment adviser that has been SEC-registered since 2006. The firm positions itself as a capital allocator for both high-net-worth individuals and institutional clients, offering a mix of financial planning, portfolio management for individuals, small businesses and institutions, selection of sub‑advisers, and educational seminars. Its fee arrangements are flexible and include percentage-of-AUM billing as well as hourly and fixed-fee engagements. Acorn does not emphasize ESG investing in its profiles. The firm received recognition in 2020, appearing on the Financial Times Top 300 RIA Firms list and on a Top RIA Firms list published by Financial Advisor Magazine that year.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

FINTRX

CRM & tech providers

TAMPs used

Clients

FINTRX

Client base

Client personas

Asset composition

Asset composition: Exchange Traded Equities 40%, Public Funds/Mutual Funds 38%, Non-Exchange Traded Equities 11%, US Government Bonds 4%, Other 3%, Derivatives 2%, Cash & Cash Equivalents 2%40%
  • Exchange Traded Equities40%
  • Public Funds/Mutual Funds38%
  • Non-Exchange Traded Equities11%
  • US Government Bonds4%
  • Other3%

Owners & executives

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Contacts

FINTRX

Wealth teams

FINTRX

Newly hired reps

FINTRX

Recent M&A activity

FINTRX

Recent filings

FINTRX

Awards

FINTRX

ETF holdings

1 of 153

Active vs passive

$620M in ETFs

Passive

80%

$496M

Active

13%

$124M

ETFProviderStyleCategoryValueShares% of portfolio
VANGUARD FTSE DEVELOPED MARKETS ETF (VEA)VanguardPassiveForeign Large Blend$54.8M776,6668.84%

Location

Primary office

Reston, VA

Fairfax

Location

Reston, VA

Headquartered in Reston, VA, anchoring the Washington-Baltimore-Arlington, DC-MD-VA-WV-PA metro in the South.

Metro area
Washington-Baltimore-Arlington, DC-MD-VA-WV-PA
Region
South
County
Fairfax
Address
1900 Campus Commons Dr
Time zone
ET (UTC-5)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth