Waters, Parkerson & Co, LLC

RIASEC Registered
Total AUM
$2.9B
Discretionary
$2.7B
96% of AUM
Avg account
$1.5M
Accounts
1,916
Employees
12
Advisory reps
8

Firm details

Headquarters
New Orleans, Louisiana
CRD number
3711
Registered since
June 29, 1972
Custodians
CHARLES SCHWAB & CO., INC.
Fee structure
Percentage of AUM, Fixed Fees
Client types
  • HNWI79.03%
  • Charitable Organizations6.5%
  • Corporations / Businesses5.17%
  • Individuals4.94%
  • Banking / Thrift Institutions4.02%
Services
Financial PlanningPortfolio Management for Individuals

Firm profile

FINTRX

Overview

Waters, Parkerson & Co, LLC is an independent, privately owned advisory firm organized as an LLC. The firm has been SEC-registered since 1972 and serves both individual/family and institutional clients. Its advisory work centers on financial planning and discretionary portfolio management for individuals and small businesses. Fee arrangements include a percentage-of-AUM component as well as fixed fees. Waters, Parkerson does not identify as an active ESG investor, is not a capital allocator, and is not structured as a multi-state adviser. The firm was named a Top 100 Financial Advisory Firm by CNBC in 2025.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

FINTRX

CRM & tech providers

TAMPs used

Clients

FINTRX

Client base

Client personas

Asset composition

Asset composition: Exchange Traded Equities 70%, Investment Grade Corp Bonds 11%, Cash & Cash Equivalents 7%, State & Local Bonds 5%, Public Funds/Mutual Funds 5%, US Government Bonds 2%70%
  • Exchange Traded Equities70%
  • Investment Grade Corp Bonds11%
  • Cash & Cash Equivalents7%
  • State & Local Bonds5%
  • Public Funds/Mutual Funds5%

Owners & executives

FINTRX

Contacts

FINTRX

Wealth teams

FINTRX

Newly hired reps

FINTRX

Recent M&A activity

FINTRX

Recent filings

FINTRX

Awards

FINTRX

ETF holdings

1 of 43

Active vs passive

$117M in ETFs

Passive

100%

$117M

Active

0%

$0

ETFProviderStyleCategoryValueShares% of portfolio
ISHARES RUSSELL 2000 ETF (IWM)BlackRockPassiveSmall Blend$34.2M123,03829.17%

Location

Primary office

New Orleans, LA

Orleans

Location

New Orleans, LA

Headquartered in New Orleans, LA, anchoring the New Orleans-Metairie-Hammond, LA-MS metro in the South.

Metro area
New Orleans-Metairie-Hammond, LA-MS
Region
South
County
Orleans
Address
601 Poydras St
Time zone
CT (UTC-6)
Office locations

Similar firms