Ubequity Wealth Management, LLC

RIASEC Registered
Total AUM
$50.2M
Discretionary
$46.5M
93% of AUM
Avg account
$322K
Accounts
156
Employees
2
Advisory reps
2

Firm details

Headquarters
,
CRD number
311577
Custodians
SEI INVESTMENTS DISTRIBUTION CO.
Fee structure
Percentage of AUM, Hourly Charges, Fixed Fees
Client types
  • HNWI81.83%
  • Individuals16.83%
  • Pension & Profit Sharing Plans1.35%
Services
Financial PlanningPortfolio Management for IndividualsPension ConsultingSelection of Other Advisers

Firm profile

FINTRX

Overview

Ubequity Wealth Management, LLC is an independent registered investment adviser that serves both individual/family and institutional clients. The firm acts as a capital allocator, favoring pooled public funds for core exposure while selectively allocating to external managers in alternatives. Its advisory work includes comprehensive financial planning, discretionary portfolio management for individuals and small businesses, pension consulting, and selecting other advisers for client mandates. Compensation comes through a mix of percentage-of-AUM fees supplemented by hourly and fixed-fee arrangements, which supports both ongoing portfolio relationships and project-based planning engagements. Investment posture is centered on using third‑party mutual funds as the primary vehicle for equity and fixed‑income exposure, with a material portion of the portfolio managed on a discretionary basis. The firm is not positioned as an active ESG investor and does not report multi‑state adviser status. Custodial and platform relationships appear to be an important part of how the firm implements client strategies and model allocations.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

FINTRX

CRM & tech providers

TAMPs used

Clients

FINTRX

Client base

Client personas

Asset composition

Asset composition: Public Funds/Mutual Funds 43%, Exchange Traded Equities 29%, Cash & Cash Equivalents 19%, Other 5%, Investment Grade Corp Bonds 3%, State & Local Bonds 1%43%
  • Public Funds/Mutual Funds43%
  • Exchange Traded Equities29%
  • Cash & Cash Equivalents19%
  • Other5%
  • Investment Grade Corp Bonds3%

Contacts

2 of 2
  • Kent Hickey

    Kent Hickey

    FounderCRD 3150896

  • John Hickey

    John Hickey

    Associate Financial AdvisorCRD 6225787

Wealth teams

FINTRX

Newly hired reps

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Recent M&A activity

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Recent filings

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Awards

FINTRX

Location

Primary office

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Location

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Headquartered in , null.

Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth