Treasure Valley Financial Planning

RIASEC RegisteredEst. 2026
Total AUM
$336M
Discretionary
$336M
100% of AUM
Avg account
$211K
Accounts
1,590
Employees
10
Advisory reps
9

Firm details

Headquarters
Meridian, Idaho
CRD number
341732
Registered since
May 21, 2026
Custodians
CHARLES SCHWAB & CO., INC.
Fee structure
Percentage of AUM, Fixed Fees, Commissions
Client types
  • HNWI55.42%
  • Individuals44.46%
  • Corporations / Businesses0.12%
Services
Financial PlanningPortfolio Management for IndividualsSelection of Other Advisers

Firm profile

FINTRX

Overview

Treasure Valley Financial Planning is an independent registered investment adviser organized as an LLC that serves both individuals/families and institutional clients. The firm acts as a capital allocator and provides comprehensive advisory services including financial planning, portfolio management for individuals and small businesses, and the selection of other advisers. It also operates as an insurance broker and uses a mix of fee arrangements (percentage of AUM and fixed fees) alongside commission-based products. The firm does not identify as an active ESG investor and operates under a single-state registration profile.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices

Investment profile

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Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

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CRM & tech providers

TAMPs used

Clients

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Client base

Client personas

Asset composition

Asset composition: Public Funds/Mutual Funds 75%, Exchange Traded Equities 21%, Cash & Cash Equivalents 3%, US Government Bonds 1%75%
  • Public Funds/Mutual Funds75%
  • Exchange Traded Equities21%
  • Cash & Cash Equivalents3%
  • US Government Bonds1%

Contacts

3 of 9
  • Patrick Collins

    Patrick Collins

    Financial AdvisorCRD 5728681

  • Eugene Delarosa

    Eugene Delarosa

    Financial AdvisorCRD 4909729

  • David Morrison

    David Morrison

    Founder and Financial AdvisorCRD 5463175

Unlock 6 more contacts →

Wealth teams

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Newly hired reps

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Recent M&A activity

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Recent filings

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Awards

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Location

Primary office

Meridian, ID

Ada

Location

Meridian, ID

Headquartered in Meridian, ID, anchoring the Boise City-Mountain Home-Ontario, ID-OR metro in the West.

Metro area
Boise City-Mountain Home-Ontario, ID-OR
Region
West
County
Ada
Address
3715 E Overland Rd
Time zone
MT (UTC-7)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth