Treasure Valley Financial Planning

RIASEC RegisteredEst. 2026
Total AUM
Avg account
$0
Accounts
0
Employees
10
Advisory reps
9

Firm details

Headquarters
Meridian, Idaho
CRD number
341732
Registered since
May 21, 2026
Fee structure
Percentage of AUM, Fixed Fees, Commissions
Services
Financial PlanningPortfolio Management for IndividualsSelection of Other Advisers

Firm profile

FINTRX

Overview

Treasure Valley Financial Planning is a newly formed limited liability company that registered with the SEC in 2026. The firm positions itself as a combined financial planning and portfolio management adviser for individuals and small businesses while also operating as an insurance broker. It describes itself as a capital allocator that selects and places clients with third‑party managers in addition to providing direct portfolio management and financial planning. Compensation is mixed: percentage of AUM, fixed fees, and commissions are all part of its stated fee structure. The firm does not identify as an active ESG investor and is not set up as a multi‑state adviser.

Assets & Accounts

Investments & Alternatives

Location & Offices

Investment profile

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Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

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CRM & tech providers

TAMPs used

Clients

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Client base

Client personas

Contacts

3 of 9
  • Ethan Farar

    Ethan Farar

    Financial AdvisorCRD 7840347

  • David Morrison

    David Morrison

    Founder, President & Financial AdvisorCRD 5463175

  • Jonathan Belnap

    Jonathan Belnap

    FounderCRD 5598602

Unlock 6 more contacts

Wealth teams

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Newly hired reps

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Recent M&A activity

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Recent filings

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Awards

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Location

Primary office

Meridian, ID

Ada

Location

Meridian, ID

Headquartered in Meridian, ID, anchoring the Boise City-Mountain Home-Ontario, ID-OR metro in the West.

Metro area
Boise City-Mountain Home-Ontario, ID-OR
Region
West
County
Ada
Address
3715 E Overland Rd
Time zone
MT (UTC-7)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth