The Retirement Guys Formula

RIASEC RegisteredEst. 2020
Total AUM
$277M
Discretionary
$277M
100% of AUM
Avg account
$149K
Accounts
1,861
Employees
7
Advisory reps
6

Firm details

Headquarters
Maumee, Ohio
CRD number
168561
Registered since
July 20, 2020
Website
retirementguysformula.com
Custodians
CHARLES SCHWAB & CO., INC.
Fee structure
Percentage of AUM, Hourly Charges, Fixed Fees, Other
Client types
  • Individuals80.81%
  • HNWI18.89%
  • Corporations / Businesses0.18%
  • Charitable Organizations0.12%
Services
Financial PlanningPortfolio Management for IndividualsSelection of Other Advisers

Firm profile

FINTRX

Overview

The Retirement Guys Formula is an independent registered investment adviser organized as a limited liability company and SEC-registered since 2020. The firm is owned by an individual and operates as a capital allocator serving both individual & family and institutional clients. Its advisory services emphasize financial planning, discretionary portfolio management for individuals and small businesses, and selection of third‑party advisers. The firm reports being an active ESG investor and lists affiliations with a broker‑dealer, an accounting firm, and an insurance company. Fee arrangements include percentage‑of‑AUM, hourly, fixed fees, and other fee structures.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices

Read the full firm profile in FINTRX →

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

FINTRX

CRM & tech providers

TAMPs used

Clients

FINTRX

Client base

Client personas

Asset composition

Asset composition: Public Funds/Mutual Funds 52%, Exchange Traded Equities 42%, Cash & Cash Equivalents 6%, Investment Grade Corp Bonds 3%52%
  • Public Funds/Mutual Funds52%
  • Exchange Traded Equities42%
  • Cash & Cash Equivalents6%
  • Investment Grade Corp Bonds3%

Owners & executives

1 of 1
  • Nolan Baker

    Nolan Baker

    President, CEOCRD 2900826

Contacts

3 of 5
  • Ryan Clair

    Ryan Clair

    Investment Adviser RepresentativeCRD 6308478

  • Terrel Eisert

    Terrel Eisert

    Investment Advisor RepresentativeCRD 714010

  • Robert Ross

    Investment Advisor RepresentativeCRD 725746

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Wealth teams

FINTRX

Newly hired reps

FINTRX

Recent M&A activity

FINTRX

Recent filings

FINTRX

Awards

FINTRX

ETF holdings

1 of 70

Active vs passive

$145M in ETFs

Passive

52%

$75.2M

Active

47%

$69.4M

ETFProviderStyleCategoryValueShares% of portfolio
JPMORGAN ULTRA-SHORT INCOME ETF (JPST)JP MorganActiveUltrashort Bond$15.5M306,79210.73%
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Location

Primary office

Maumee, OH

Lucas

Location

Maumee, OH

Headquartered in Maumee, OH, anchoring the Toledo-Findlay-Tiffin, OH metro in the Midwest.

Metro area
Toledo-Findlay-Tiffin, OH
Region
Midwest
County
Lucas
Address
1700 Woodlands Dr
Time zone
ET (UTC-5)
Office locations

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