THE ARANDA GROUP ADVISORS, LLC

RIASEC RegisteredEst. 2019
Total AUM
$234M
Discretionary
$213M
91% of AUM
Avg account
$541K
Accounts
432
Employees
8
Advisory reps
4

Firm details

Headquarters
JENKINTOWN, Pennsylvania
CRD number
302100
Registered since
August 30, 2019
Custodians
FIDELITY DISTRIBUTORS COMPANY LLC
Fee structure
Percentage of AUM, Fixed Fees
Client types
  • HNWI87.66%
  • Individuals11.54%
  • Corporations / Businesses0.81%
Services
Financial PlanningPortfolio Management for IndividualsSelection of Other Advisers

Firm profile

FINTRX

Overview

The Aranda Group Advisors, LLC is an independent registered investment adviser that acts as a capital allocator for both individual/family and institutional clients. Formed and SEC-registered in 2019, the firm combines financial planning with portfolio management for individuals and small businesses and offers third‑party manager selection. Its advisory model blends discretionary portfolio management with non‑discretionary relationships, and the firm charges a mix of percentage‑of‑AUM and fixed fees. Investment preference clearly tilts toward public equities, with a stated preference for exchange‑traded instruments. The firm is not an active ESG investor and does not position itself as a multi‑state or pension consultant. As an allocator it supplements public-market exposures with outside alternative managers for private placements and real estate‑related strategies.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices

Investment profile

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Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

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CRM & tech providers

TAMPs used

Clients

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Client base

Client personas

Asset composition

Asset composition: Exchange Traded Equities 57%, State & Local Bonds 17%, Cash & Cash Equivalents 13%, US Government Bonds 5%, Investment Grade Corp Bonds 4%, Public Funds/Mutual Funds 4%57%
  • Exchange Traded Equities57%
  • State & Local Bonds17%
  • Cash & Cash Equivalents13%
  • US Government Bonds5%
  • Investment Grade Corp Bonds4%

Contacts

3 of 4
  • STEVEN ROSENBERG

    Investment AdvisorCRD 4427951

  • Brailyn Robertson

    Executive AssistantCRD 8060671

  • JOANNE KELLER

    Client Relationship ManagerCRD 1489318

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Wealth teams

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Newly hired reps

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Recent M&A activity

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Recent filings

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Awards

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Location

Primary office

JENKINTOWN, PA

MONTGOMERY

Location

JENKINTOWN, PA

Headquartered in JENKINTOWN, PA, anchoring the Philadelphia-Reading-Camden, PA-NJ-DE-MD metro in the Northeast.

Metro area
Philadelphia-Reading-Camden, PA-NJ-DE-MD
Region
Northeast
County
MONTGOMERY
Address
724 Old York Rd
Time zone
ET (UTC-5)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth