SULLIVAN FINANCIAL, LLC

RIASEC RegisteredEst. 2024
Total AUM
$119M
Discretionary
$0
0% of AUM
Avg account
$387K
Accounts
308
Employees
4
Advisory reps
2

Firm details

Headquarters
ESSEX, Connecticut
CRD number
121371
Registered since
July 25, 2024
Custodians
CHARLES SCHWAB & CO., INC., EMPOWER TRUST COMPANY, LLC
Fee structure
Percentage of AUM, Hourly Charges, Fixed Fees
Client types
  • HNWI55.84%
  • Individuals21.97%
  • Pension & Profit Sharing Plans16.59%
  • Corporations / Businesses5.45%
  • Charitable Organizations0.16%
Services
Financial PlanningPortfolio Management for IndividualsSelection of Other Advisers

Firm profile

FINTRX

Overview

Sullivan Financial, LLC is an independent, owner-operated Registered Investment Adviser organized as an LLC and SEC-registered in 2024. The firm positions itself as a multi-service advisory practice that also performs capital-allocation duties. Its client mix includes both individual and family clients as well as institutional relationships. Revenue and engagement models include percentage‑of‑AUM fees alongside hourly and fixed-fee arrangements, and the firm also performs insurance brokerage activity. Advisory services center on financial planning, portfolio management for individuals and small businesses, and the selection of outside advisers. Sullivan Financial is not identified as an active ESG investor and does not report multi-state adviser status or related-adviser structure.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices

Investment profile

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Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

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CRM & tech providers

TAMPs used

Clients

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Client base

Client personas

Asset composition

Asset composition: Public Funds/Mutual Funds 84%, Exchange Traded Equities 11%, State & Local Bonds 3%, Cash & Cash Equivalents 2%84%
  • Public Funds/Mutual Funds84%
  • Exchange Traded Equities11%
  • State & Local Bonds3%
  • Cash & Cash Equivalents2%

Contacts

2 of 2
  • Catherine Cusson

    Registered AssociateCRD 7775117

  • MARY JANE SULLIVAN

    Managing Partner, Financial PlannerCRD 5632328

Wealth teams

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Newly hired reps

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Recent M&A activity

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Recent filings

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Awards

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Location

Primary office

ESSEX, CT

MIDDLESEX

Location

ESSEX, CT

Headquartered in ESSEX, CT, anchoring the Hartford-East Hartford, CT metro in the Northeast.

Metro area
Hartford-East Hartford, CT
Region
Northeast
County
MIDDLESEX
Address
15A Main St
Time zone
ET (UTC-5)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth