ROCKDALE FINANCIAL SERVICES, INC.

RIASEC Registered

Total AUM

$58.9M

Discretionary

0% of AUM

Avg account

$170K

Accounts

346

Employees

Advisory reps

Firm details

Headquarters: EATONTOWN, New Jersey
CRD number: 128829
Website: www.rockassets.com
Custodians: CHARLES SCHWAB & CO., INC.
Fee structure: Percentage of AUM, Hourly Charges, Fixed Fees
Client types: Individuals53.83%
HNWI46.17%
Services: Financial PlanningPortfolio Management for IndividualsPortfolio Management for Institutional ClientsPension ConsultingSelection of Other Advisers

Firm profile

FINTRX

Overview

Rockdale Financial Services, Inc. is an independent, privately owned registered investment adviser organized as a corporation that focuses on serving individual and family clients. The firm functions as a capital allocator and provides a mix of financial planning and portfolio management services across individual, small business and institutional client types. Rockdale charges fees by percentage of assets under management and also uses hourly and fixed-fee arrangements. Its advisory services include financial planning, portfolio management for individuals and small businesses, portfolio management for businesses or institutions, pension consulting, and the selection of third‑party advisers. The firm is not identified as an active ESG investor.