PURPLE DOG INVESTMENTS LLC
Firm details
- Headquarters
- SPRINGFIELD, New Jersey
- CRD number
- 300905
- Custodians
- CHARLES SCHWAB & CO., INC.
- Fee structure
- Percentage of AUM, Hourly Charges
- Client types
- Individuals100%
- Services
- Financial PlanningPortfolio Management for Individuals
Firm profile
FINTRXOverview
Purple Dog Investments LLC is an independent registered investment adviser serving individual and family clients, with a business model focused on financial planning and portfolio management for individuals and small businesses. The firm charges a mix of percentage-of-AUM fees and hourly fees, and it identifies as owner-operated by an individual. Purple Dog does not present itself as a multi-state adviser or as a pension consultant, and it does not describe itself as an active ESG investor. Investment activity centers on publicly available pooled investments rather than direct securities trading or running third‑party alternative funds. The firm reports a strong preference for public funds and mutual funds as the primary vehicle to implement client portfolios. Operationally, advisory work is supported by an accountant affiliation, which suggests coordination with tax or bookkeeping professionals as part of client service.
Assets & Accounts
Investments & Alternatives
Location & Offices
Investment profile
FINTRXTraditional investments used
Alternative investments used
Active ESG investor
Technology & operations
FINTRXCRM & tech providers
TAMPs used
Clients
FINTRXClient base
Client personas
Asset composition
- Public Funds/Mutual Funds98%
- Cash & Cash Equivalents2%
Contacts
1 of 1DAVID STEINER
PrincipalCRD 2488160
Wealth teams
FINTRXNewly hired reps
FINTRXRecent M&A activity
FINTRXRecent filings
FINTRXAwards
FINTRXLocation
SPRINGFIELD, NJ
UNION
Location
SPRINGFIELD, NJ
Headquartered in SPRINGFIELD, NJ, anchoring the New York-Newark, NY-NJ-CT-PA metro in the Northeast.
- Metro area
- New York-Newark, NY-NJ-CT-PA
- Region
- Northeast
- County
- UNION
- Address
- 100 Morris Ave
- Time zone
- ET (UTC-5)
- Office locations
Similar firms
A. GARY SHILLING & CO.
RIASPRINGFIELD, NJ
RIDGEWOOD INVESTMENTS
RIASPRINGFIELD, NJ
ALOOOLA
RIAKINGSTON, NJ
RETIRESMART CONSULTING, LLC.
RIAPRINCETON, NJ
NEXT GENERATION WEALTH PLANNING, LLC
RIAFORKED RIVER, NJ
JULIUS WEALTH ADVISORS, LLC
RIAENGLEWOOD CLIFFS, NJ