Probity Advisors, Inc.

RIASEC RegisteredEst. 2002
Total AUM
$859M
Discretionary
$858M
100% of AUM
Avg account
$751K
Accounts
1,144
Employees
9
Advisory reps
8

Firm details

Headquarters
Dallas, Texas
CRD number
121849
Registered since
October 3, 2002
Custodians
NATIONAL FINANCIAL SERVICES LLC, CHARLES SCHWAB & CO., INC.
Fee structure
Percentage of AUM, Hourly Charges, Fixed Fees
Client types
  • HNWI61.88%
  • Individuals15.2%
  • Corporations / Businesses10.78%
  • Pension & Profit Sharing Plans10.63%
  • Charitable Organizations1.5%
Services
Financial PlanningPortfolio Management for IndividualsPension ConsultingPublication of PeriodicalsEducational Seminars / Workshops

Firm profile

FINTRX

Overview

Probity Advisors, Inc. is an independent, SEC-registered advisory firm (registered in 2002) organized as a corporation with domestic entity and individual ownership. The firm serves both individual/family clients and institutional accounts, delivering financial planning, portfolio management for individuals and small businesses, pension consulting services, published commentary, and educational workshops. Its fee arrangements include percentage-of-assets, hourly fees, and fixed fees. Probity identifies as an active ESG investor and integrates environmental, social, and governance considerations into its investment process. The firm does not act as a capital allocator; instead it deploys client capital into third-party managers and pooled vehicles when using alternative strategies.

Assets & Accounts

Public Holdings

Investments & Alternatives

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

FINTRX

CRM & tech providers

TAMPs used

Clients

FINTRX

Client base

Client personas

Asset composition

Asset composition: Exchange Traded Equities 72%, Private Funds 17%, US Government Bonds 6%, Cash & Cash Equivalents 4%72%
  • Exchange Traded Equities72%
  • Private Funds17%
  • US Government Bonds6%
  • Cash & Cash Equivalents4%

Contacts

3 of 8
  • Christopher Sorrow

    Christopher Sorrow

    Vice PresidentCRD 4576613

  • Porter Ozanne

    Porter Ozanne

    PresidentCRD 354799

  • Adam Bronson

    Adam Bronson

    Portfolio ManagerCRD 4228649

Unlock 5 more contacts

Wealth teams

FINTRX

Newly hired reps

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Recent M&A activity

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Recent filings

FINTRX

Awards

FINTRX

ETF holdings

1 of 72

Active vs passive

$597M in ETFs

Passive

96%

$575M

Active

<1%

$21.5M

ETFProviderStyleCategoryValueShares% of portfolio
ISHARES S&P 500 VALUE ETF (IVE)BlackRockPassiveLarge Value$67.6M297,84511.33%

Location

Primary office

Dallas, TX

Dallas

Location

Dallas, TX

Headquartered in Dallas, TX, anchoring the Dallas-Fort Worth, TX-OK metro in the South.

Metro area
Dallas-Fort Worth, TX-OK
Region
South
County
Dallas
Address
10000 N Central Expy
Time zone
CT (UTC-6)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth