PLUS GROUP WEALTH ADVISORS, LLC
Firm details
- Headquarters
- BELGIUM, Wisconsin
- CRD number
- 300714
- Registered since
- March 4, 2025
- Website
- www.myplusgroup.com
- Custodians
- CHARLES SCHWAB & CO., INC.
- Fee structure
- Percentage of AUM, Hourly Charges, Other
- Client types
- Individuals68.89%
- HNWI28.24%
- Charitable Organizations1.72%
- Corporations / Businesses1.16%
- Services
- Financial PlanningPortfolio Management for IndividualsPension Consulting
Firm profile
FINTRXOverview
Plus Group Wealth Advisors, LLC is an independent registered investment adviser that serves individual and family clients alongside smaller institutional relationships. The firm emphasizes fee-based financial planning and discretionary portfolio management for individuals and small businesses, and it also offers pension consulting services. Its public markets approach centers on pooled vehicles—mutual funds and ETFs—as core building blocks, supplemented by selective allocations to third-party alternatives, notably real estate strategies. The adviser does not position itself as an ESG-focused manager and operates under a fee model that includes a percentage of AUM, hourly charges and other fee arrangements. Portfolio construction appears tilted toward core, liquid exposures delivered via public funds and ETFs, with a satellite allocation to alternative real estate for diversification and income. Custody is consolidated at a major custodian, which supports scale and operational simplicity for its $158.9M in assets under management.
Assets & Accounts
Public Holdings
Investments & Alternatives
Location & Offices
Investment profile
FINTRXTraditional investments used
Alternative investments used
Active ESG investor
Technology & operations
FINTRXCRM & tech providers
TAMPs used
Clients
FINTRXClient base
Client personas
Asset composition
- Public Funds/Mutual Funds82%
- Cash & Cash Equivalents9%
- Exchange Traded Equities8%
- Other1%
Contacts
3 of 4JAY LAUER
Financial AdvisorCRD 2735098
Matthew Dirkse
Financial AdvisorCRD 8155128
Thomas Volkmann
Financial AdvisorCRD 7779733
Wealth teams
FINTRXNewly hired reps
FINTRXRecent M&A activity
FINTRXRecent filings
FINTRXAwards
FINTRXETF holdings
1 of 40Active vs passive
$110M in ETFs
83%
$91.6M
17%
$18.5M
| ETF | Provider | Style | Category | Value | Shares | % of portfolio |
|---|---|---|---|---|---|---|
| INVESCO QQQ TRUST SERIES 1 (QQQ) | Invesco | Passive | Large Growth | $10.3M | 17,760 | 9.31% |
Location
BELGIUM, WI
OZAUKEE
Location
BELGIUM, WI
Headquartered in BELGIUM, WI, anchoring the Milwaukee-Racine-Waukesha, WI metro in the Midwest.
- Metro area
- Milwaukee-Racine-Waukesha, WI
- Region
- Midwest
- County
- OZAUKEE
- Address
- 680 Main St
- Time zone
- CT (UTC-6)
- Office locations
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