PARIVEDA INVESTMENT MANAGEMENT

RIASEC Registered
Total AUM
$47.9M
Discretionary
$46.4M
97% of AUM
Avg account
$402K
Accounts
119
Employees
2
Advisory reps
2

Firm details

Headquarters
MOUNTAIN VIEW, California
CRD number
123471
Custodians
FIDELITY DISTRIBUTORS COMPANY LLC
Fee structure
Percentage of AUM
Client types
  • HNWI63.15%
  • Individuals36.85%
Services
Portfolio Management for IndividualsPortfolio Management for Institutional Clients

Firm profile

FINTRX

Overview

Pariveda Investment Management operates as a small, privately held corporate advisory firm focused on individuals and families. The firm charges clients on a percentage-of-assets basis and provides discretionary portfolio management as its primary service, covering both individuals/small businesses and business or institutional clients. Investment activity skews toward publicly traded equities—particularly exchange-traded vehicles—and the firm supplements core equity exposure with third-party alternative managers in areas like hedge funds, real estate and digital currency. Pariveda is not positioned as a capital allocator and does not identify as an active ESG investor or a multi-state adviser. Portfolio construction appears to follow a manager-driven, discretionary approach: a significant portion of assets are actively managed at the discretion of the firm, while a small portion remains non-discretionary. Custody and execution are concentrated through a single major custodian, which supports the firm’s reliance on exchange-traded instruments and mutual funds for core exposure.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

FINTRX

CRM & tech providers

TAMPs used

Clients

FINTRX

Client base

Client personas

Asset composition

Asset composition: Exchange Traded Equities 39%, Private Funds 25%, Cash & Cash Equivalents 24%, Public Funds/Mutual Funds 10%, US Government Bonds 1%, Investment Grade Corp Bonds 1%39%
  • Exchange Traded Equities39%
  • Private Funds25%
  • Cash & Cash Equivalents24%
  • Public Funds/Mutual Funds10%
  • US Government Bonds1%

Owners & executives

2 of 2
  • BRIAN MURPHY

    Founder & CEOCRD 4374527

  • SHUEN CHI LO

    Chief Operating OfficerCRD 5625167

Wealth teams

FINTRX

Newly hired reps

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Recent M&A activity

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Recent filings

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Awards

FINTRX

Location

Primary office

MOUNTAIN VIEW, CA

SANTA CLARA

Location

MOUNTAIN VIEW, CA

Headquartered in MOUNTAIN VIEW, CA, anchoring the San Jose-San Francisco-Oakland, CA metro in the West.

Metro area
San Jose-San Francisco-Oakland, CA
Region
West
County
SANTA CLARA
Address
2483 Old Middlefield Way
Time zone
PT (UTC-8)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth