PACIFIC WEALTH ADVISORY SERVICES LLC

RIASEC RegisteredEst. 2024
Total AUM
$96.3M
Discretionary
$96.3M
100% of AUM
Avg account
$181K
Accounts
532
Employees
2
Advisory reps
2

Firm details

Headquarters
DANVILLE, California
CRD number
330888
Registered since
May 21, 2024
Custodians
ALTRUIST FINANCIAL LLC
Fee structure
Percentage of AUM
Client types
  • Individuals50.89%
  • HNWI49.11%
Services
Portfolio Management for Individuals

Firm profile

FINTRX

Overview

Pacific Wealth Advisory Services LLC is a fee-based registered investment adviser that focuses on discretionary portfolio management for individuals and small businesses. The firm manages client relationships as an owner-operated limited liability company and allocates capital primarily through third-party mutual funds. Its practice emphasizes traditional public-fund solutions over direct stock-picking or active ESG strategies, and it supplements core allocations with insurance products such as annuities. Pacific Wealth Advisory Services does not present itself as a multi-state or pension consultant and does not operate as a capital allocator. Investment activity centers on managed, discretionary accounts using pooled public funds as the backbone of portfolios. For clients who need exposure outside public markets, the firm works with external alternative managers to gain access to private placements and real estate opportunities. The adviser’s business model and custodian choice suggest a digital-first custody and reporting setup that supports straightforward model implementation across client accounts.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

FINTRX

CRM & tech providers

TAMPs used

Clients

FINTRX

Client base

Client personas

Asset composition

Asset composition: Public Funds/Mutual Funds 98%, Exchange Traded Equities 1%, Cash & Cash Equivalents 1%98%
  • Public Funds/Mutual Funds98%
  • Exchange Traded Equities1%
  • Cash & Cash Equivalents1%

Contacts

2 of 2
  • Michael Lickiss

    Registered RepresentativeCRD 5135936

  • Katherine Kumro

    Registered RepresentativeCRD 1730228

Wealth teams

FINTRX

Newly hired reps

FINTRX

Recent M&A activity

FINTRX

Recent filings

FINTRX

Awards

FINTRX

Location

Primary office

DANVILLE, CA

CONTRA COSTA

Location

DANVILLE, CA

Headquartered in DANVILLE, CA, anchoring the San Jose-San Francisco-Oakland, CA metro in the West.

Metro area
San Jose-San Francisco-Oakland, CA
Region
West
County
CONTRA COSTA
Address
50 Oak Ct
Time zone
PT (UTC-8)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth