Onward Advisors LLC
Firm details
- Headquarters
- Pasadena, California
- CRD number
- 316214
- Registered since
- October 11, 2022
- Website
- growwithonward.com
- Fee structure
- Percentage of AUM, Hourly Charges, Fixed Fees
- Services
- Financial PlanningPortfolio Management for Individuals
Firm profile
FINTRXOverview
Onward Advisors LLC is a limited liability company that registered with the SEC in 2022 and operates as an adviser to individuals and small businesses. Its stated advisory activities focus on financial planning and portfolio management for personal and small-business clients. The firm uses a mix of fee structures — percentage of AUM, hourly charges, and fixed fees — and is identified as having a related adviser relationship within its organizational structure. It does not identify as an active ESG investor, is not classified as a capital allocator, and is not a multi-state adviser. The firm's public profile in the dataset also ties it to a range of industry roles beyond advisory work: affiliations include broker-dealer activity, registration as a security-based swap dealer, futures commission merchant status, insurance company involvement, and designation as another investment adviser. Those connections suggest the registered entity is part of a broader financial services footprint rather than a standalone advisory boutique.
Assets & Accounts
Investments & Alternatives
Location & Offices
Investment profile
FINTRXTraditional investments used
Alternative investments used
Active ESG investor
Technology & operations
FINTRXCRM & tech providers
TAMPs used
Clients
FINTRXClient base
Client personas
Owners & executives
2 of 2
Stephen Stroup
SVP, COOCRD 2868302

Erin Preston
Chief Compliance OfficerCRD 5314250
Contacts
3 of 3
Robert Limmer
PrincipalCRD 1445011
Edward Zubow
Financial AdvisorCRD 2233925

Christopher Mone
Executive Vice President, Head of Wealth ManagementCRD 2401952
Wealth teams
FINTRXNewly hired reps
FINTRXRecent M&A activity
FINTRXRecent filings
FINTRXAwards
FINTRXLocation
Pasadena, CA
Los Angeles
Location
Pasadena, CA
Headquartered in Pasadena, CA, anchoring the Los Angeles-Long Beach, CA metro in the West.
- Metro area
- Los Angeles-Long Beach, CA
- Region
- West
- County
- Los Angeles
- Address
- 225 S Lake Ave
- Time zone
- PT (UTC-8)
- Office locations
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