Laurence Financial Planning LLC

RIASEC Registered
Total AUM
$70.3M
Discretionary
$15.5M
22% of AUM
Avg account
$596K
Accounts
118
Employees
1
Advisory reps
1

Firm details

Headquarters
,
CRD number
150401
Custodians
CHARLES SCHWAB & CO., INC., E*TRADE SECURITIES LLC, FIDELITY DISTRIBUTORS COMPANY LLC
Fee structure
Percentage of AUM, Hourly Charges, Fixed Fees
Client types
  • HNWI95.63%
  • Individuals4.37%
Services
Financial PlanningPortfolio Management for Individuals

Firm profile

FINTRX

Overview

Laurence Financial Planning LLC is an independent registered investment adviser operating as a limited liability company that focuses on individual and family clients. The firm delivers financial planning and portfolio management services, using a fee model that combines a percentage of assets under management with hourly and fixed-fee engagements. Its practice model appears planning-led: the presence of non-AUM fee options and financial planning in the advisory activities suggests relationships that can be project-based or ongoing, rather than solely custody-driven investment programs. Investment behavior leans toward public funds and pooled products as the primary vehicle for client exposure. The firm does not position itself as a capital allocator and does not identify as an active ESG investor. Portfolio authority is mixed — the adviser manages a portion of assets on a discretionary basis but retains substantial client-directed accounts, indicating many clients prefer to retain final trading discretion or maintain multiple account types under adviser oversight.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

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CRM & tech providers

TAMPs used

Clients

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Client base

Client personas

Asset composition

Asset composition: Public Funds/Mutual Funds 64%, Investment Grade Corp Bonds 9%, State & Local Bonds 8%, Cash & Cash Equivalents 7%, Non-Exchange Traded Equities 6%, Exchange Traded Equities 5%, US Government Bonds 1%64%
  • Public Funds/Mutual Funds64%
  • Investment Grade Corp Bonds9%
  • State & Local Bonds8%
  • Cash & Cash Equivalents7%
  • Non-Exchange Traded Equities6%

Contacts

1 of 1
  • Laurence Cohen

    OwnerCRD 5666946

Wealth teams

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Newly hired reps

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Recent M&A activity

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Recent filings

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Awards

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Location

Primary office

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Location

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Headquartered in , null.

Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth