HARBOR HILLS FINANCIAL ADVISORS
Firm details
- Headquarters
- MONTECITO, California
- CRD number
- 312691
- Registered since
- March 4, 2025
- Website
- harbor-hills.com
- Custodians
- CHARLES SCHWAB & CO., INC.
- Fee structure
- Percentage of AUM, Hourly Charges, Performance Based Fees
- Client types
- Individuals62.19%
- HNWI34.38%
- Pension & Profit Sharing Plans3.44%
- Services
- Financial PlanningPortfolio Management for Individuals
Firm profile
FINTRXOverview
Harbor Hills Financial Advisors is an independent registered investment adviser, organized as a corporation and owner-operated. The firm focuses on financial planning and portfolio management for individuals, families and small-business clients, and it charges a mix of percentage-of-AUM, hourly and performance-based fees. Harbor Hills is not structured as a capital allocator; instead it uses third-party managers for alternative exposures and relies on public-market vehicles for most client portfolios. The adviser is not an active ESG investor and does not operate as a multi-state advisory platform. Investment activity centers on discretionary equity management supplemented by non-discretionary mandates and targeted use of mutual funds and annuities. The firm tends to favor liquid, exchange-traded instruments as the primary sleeve for core equity exposure, while allocating to outside managers for real estate strategies. Advisory services are oriented toward individuals, families and small-business owners, with portfolio construction designed to blend public equity access, income-oriented solutions and selected alternative real-estate allocations.
Assets & Accounts
Public Holdings
Investments & Alternatives
Location & Offices
Investment profile
FINTRXTraditional investments used
Alternative investments used
Active ESG investor
Technology & operations
FINTRXCRM & tech providers
TAMPs used
Clients
FINTRXClient base
Client personas
Asset composition
- Exchange Traded Equities48%
- Public Funds/Mutual Funds43%
- Cash & Cash Equivalents8%
- Non-Exchange Traded Equities1%
Owners & executives
1 of 1CONNER REHAGE
Founder and CEOCRD 6124679
Contacts
2 of 2MARCOS ALVARO
Vice PresidentCRD 5958295
ANTHONY PURPERO
Senior Financial Advisor, PartnerCRD 856680
Wealth teams
FINTRXNewly hired reps
FINTRXRecent M&A activity
FINTRXRecent filings
FINTRXAwards
FINTRXLocation
MONTECITO, CA
SANTA BARBARA
Location
MONTECITO, CA
Headquartered in MONTECITO, CA, in the West of the United States.
- Region
- West
- County
- SANTA BARBARA
- Address
- 1485 E Valley Rd
- Time zone
- PT (UTC-8)
- Office locations
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