Gradient Capital Advisors, LLC

RIASEC Registered

Total AUM

$742M

Discretionary

$648M

87% of AUM

Avg account

$479K

Accounts

1,548

Employees

Advisory reps

Firm details

Headquarters: San Diego, California
CRD number: 168912
Registered since: January 22, 2014
Website: gradientcapital.com
Custodians: CHARLES SCHWAB & CO., INC.
Fee structure: Percentage of AUM, Hourly Charges, Fixed Fees
Client types: HNWI88.21%
Individuals8.79%
Pension & Profit Sharing Plans1.82%
Charitable Organizations0.82%
Corporations / Businesses0.36%
Services: Financial PlanningPortfolio Management for IndividualsPortfolio Management for Institutional ClientsPension Consulting

Firm profile

FINTRX

Overview

Gradient Capital Advisors, LLC is an independent registered investment adviser organized as an LLC. The firm has been SEC-registered since 2014 and is owned by an individual. Its client mix spans individual and family clients as well as institutional accounts. Fee arrangements include percentage-of-AUM billing alongside hourly and fixed-fee engagements. Core advisory services listed on the firm’s ADV include financial planning, portfolio management for individuals and small businesses, portfolio management for institutions, and pension consulting. The firm was named among Top RIA Firms by FA Magazine in 2020. Gradient does not identify as an active ESG investor.